Beyond the next wave imagining the next generation of customers
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| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
London
Pitman Publ.
1996
|
| Schriftenreihe: | Future skills
|
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
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Datensatz im Suchindex
| _version_ | 1804144652517900291 |
|---|---|
| adam_text | contents
Foreword vii
Executive summary ix
Acknowledgements x
part one
THE BUSINESS FUTURIST - A NEW COMPETENCE
A day in the future 3
part two
THE VECTORS OF CHANGE
Political forces
The shrinking world 24
The decline of the nation state 34
Economics
The end of state dependency - the privatization of welfare 42
The transformation of work 50
The haves and have-nots 68
Resourcing the world 82
Social
Post-consumerism 87
The end of patriarchy 102
The ascent of women 109
Technology
Commoditizing communications technology 112
The fragile earth 123
Competition for education 130
v
CONTENTS
part three
TWO SCENARIOS FOR 2015
The world in mid-life crisis scenario 139
The two-tier world (I m alright) scenario 174
part four
HOW TO DEVELOP SCENARIOS
The three ingredients for success 188
The steps to scenario development 192
Identifying scenarios from common themes 204
Bibliography 221
Appendix: Hold up-a short play by Bill Cashmore on the
two-tier world scenario 227
Index 229
|
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| discipline | Wirtschaftswissenschaften |
| format | Book |
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| illustrated | Illustrated |
| indexdate | 2024-07-09T23:06:52Z |
| institution | BVB |
| isbn | 0273624172 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-021773394 |
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| publishDate | 1996 |
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| series2 | Future skills |
| spelling | Peters, Glen Verfasser aut Beyond the next wave imagining the next generation of customers Glen Peters London Pitman Publ. 1996 X, 230 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Future skills Prognose (DE-588)4047390-9 gnd rswk-swf Verbraucherverhalten (DE-588)4062644-1 gnd rswk-swf Verbraucherverhalten (DE-588)4062644-1 s Prognose (DE-588)4047390-9 s DE-604 HBZ Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=021773394&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Peters, Glen Beyond the next wave imagining the next generation of customers Prognose (DE-588)4047390-9 gnd Verbraucherverhalten (DE-588)4062644-1 gnd |
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| title | Beyond the next wave imagining the next generation of customers |
| title_auth | Beyond the next wave imagining the next generation of customers |
| title_exact_search | Beyond the next wave imagining the next generation of customers |
| title_full | Beyond the next wave imagining the next generation of customers Glen Peters |
| title_fullStr | Beyond the next wave imagining the next generation of customers Glen Peters |
| title_full_unstemmed | Beyond the next wave imagining the next generation of customers Glen Peters |
| title_short | Beyond the next wave |
| title_sort | beyond the next wave imagining the next generation of customers |
| title_sub | imagining the next generation of customers |
| topic | Prognose (DE-588)4047390-9 gnd Verbraucherverhalten (DE-588)4062644-1 gnd |
| topic_facet | Prognose Verbraucherverhalten |
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