Design and science the life and work of Will Burtin

It has been said that Will Burtin (1908-1972) was to graphic design what Albert Einstein was to physics.Burtin pioneered important contributions to international typography and visual design. He is best known as the world leader in using design to interpret science; as a proponent of 'clean...

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1. Verfasser: Remington, R. Roger (VerfasserIn)
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Sprache:English
Veröffentlicht: Aldershot Lund Humphries 2007
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520 3 |a It has been said that Will Burtin (1908-1972) was to graphic design what Albert Einstein was to physics.Burtin pioneered important contributions to international typography and visual design. He is best known as the world leader in using design to interpret science; as a proponent of 'clean', uncluttered sans-serif typography; and for his large-scale three-dimensional models, which carried the craft and the art of display to new heights. His walk-through models included a human blood cell (1958) and brain functions (1960). His major achievement, his clarity and ingenuity with models and graphics' made complex information easy to assimilate.Early success in his native Germany brought Burtin unwelcome attentions from Nazi leaders courting his services. He fled with his Jewish wife to the United States. Within months he won the prestigious contract to create the Federal Works Agency exhibit for the 1939 New York World's Fair. The wartime Office of Strategic Services drafted Burtin to create Air Force gunnery manuals, cutting recruits' training from six months to six weeks. In 1945, with the U.S. still at war, Fortune magazine lobbied to extract Burtin from the Army in order to appoint him Art Director. By the late 1950s he was designing the walk-through exhibits for which he is renowned.The first monograph on Burtin, Design and Science illustrates his leadership in five fields: using graphics to visualize science and information (pre-war); corporate identity (from the mid-1940s); multimedia (which he called 'Integration', from 1948); large-scale scientific visualization in 3-D (from 1958, foreshadowing computer-assisted virtual environments, i.e. CAVE-space); and, with others, promoting Helvetica in North America. Illustrations of Burtin's work that have never before been published make this invaluable book essential reading for design professionals and all those interested in design, visualization, imaging and information technology. 
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Datensatz im Suchindex

_version_ 1819624461291225088
adam_text LIST OF CONTENTS ACKNOWLEDGMENTS 6 WILL BURTIN TIMELINE 7 1 LAUNCHING A CAREER: THE GERMAN YEARS 13 2 FORTUNATE: FROM FLEX O PROP TO GUNNERY MANUALS 23 3 FATHERING CORPORATE IDENTITY 39 4 INTEGRATION ANTICIPATES MULTIMEDIA 53 5 SCIENTIFIC VISUALIZATION: FROM VIRTUAL TO REAL 67 6 KALAMAZOO WOWS GERMANY; HELVETICA FINDS NEW YORK 79 7 THE BURTIN BRAIN 87 8 CHANGE, MOVING ON, AND THE UNION CARBIDE ATOM 97 9 METABOLISM TAKES PHYSICAL FORM: ACHIEVING CREATIVE CONTROL 103 10 MAKING SCIENCE VISUAL 113 11 THE VISION CONFERENCES 119 12 DESIGN EXPLAINS GENETICS 125 13 DEFENSE OF LIFE - AND THEN AN END 135 POSTSCRIPT 146 EULOGY - SAUL BASS 150 NOTES 152 BIBLIOGRAPHY X 57
any_adam_object 1
author Remington, R. Roger
author_facet Remington, R. Roger
author_role aut
author_sort Remington, R. Roger
author_variant r r r rr rrr
building Verbundindex
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NK1412.B87
callnumber-search NC999.4.B87
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callnumber-sort NC 3999.4 B87
callnumber-subject NC - Drawing, Design, Illustration
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ctrlnum (OCoLC)122283840
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dewey-full 741.6092
dewey-hundreds 700 - The arts
dewey-ones 741 - Drawing and drawings
dewey-raw 741.6092
dewey-search 741.6092
dewey-sort 3741.6092
dewey-tens 740 - Graphic arts and decorative arts
discipline Kunstgeschichte
era Geschichte 1900-2000
era_facet Geschichte 1900-2000
format Book
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physical 160 S. zahlr. Ill. 26 cm
publishDate 2007
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publisher Lund Humphries
record_format marc
spellingShingle Remington, R. Roger
Design and science the life and work of Will Burtin
Burtin, Will / 1908-
Burtin, Will <1908-1972>
Burtin, Will 1908-1972 (DE-588)133704475 gnd
Graphic design (Typography) / United States / History / 20th century
Graphic design (Typography) / Germany / History / 20th century
Designers / United States / Biography
Designers / Germany / Biography
Geschichte
Kunst
Naturwissenschaft
Art Germany Biography
Art United States Biography
Designers Germany Biography
Designers United States Biography
Graphic design (Typography) Germany History 20th century
Graphic design (Typography) United States History 20th century
History, 20th Century Germany Biography
History, 20th Century United States Biography
Science Germany Biography
Science United States Biography
Grafikdesign (DE-588)4019558-2 gnd
subject_GND (DE-588)133704475
(DE-588)4019558-2
(DE-588)4006804-3
title Design and science the life and work of Will Burtin
title_auth Design and science the life and work of Will Burtin
title_exact_search Design and science the life and work of Will Burtin
title_full Design and science the life and work of Will Burtin R. Roger Remington and Robert S. P. Fripp
title_fullStr Design and science the life and work of Will Burtin R. Roger Remington and Robert S. P. Fripp
title_full_unstemmed Design and science the life and work of Will Burtin R. Roger Remington and Robert S. P. Fripp
title_short Design and science
title_sort design and science the life and work of will burtin
title_sub the life and work of Will Burtin
topic Burtin, Will / 1908-
Burtin, Will <1908-1972>
Burtin, Will 1908-1972 (DE-588)133704475 gnd
Graphic design (Typography) / United States / History / 20th century
Graphic design (Typography) / Germany / History / 20th century
Designers / United States / Biography
Designers / Germany / Biography
Geschichte
Kunst
Naturwissenschaft
Art Germany Biography
Art United States Biography
Designers Germany Biography
Designers United States Biography
Graphic design (Typography) Germany History 20th century
Graphic design (Typography) United States History 20th century
History, 20th Century Germany Biography
History, 20th Century United States Biography
Science Germany Biography
Science United States Biography
Grafikdesign (DE-588)4019558-2 gnd
topic_facet Burtin, Will / 1908-
Burtin, Will <1908-1972>
Burtin, Will 1908-1972
Graphic design (Typography) / United States / History / 20th century
Graphic design (Typography) / Germany / History / 20th century
Designers / United States / Biography
Designers / Germany / Biography
Geschichte
Kunst
Naturwissenschaft
Art Germany Biography
Art United States Biography
Designers Germany Biography
Designers United States Biography
Graphic design (Typography) Germany History 20th century
Graphic design (Typography) United States History 20th century
History, 20th Century Germany Biography
History, 20th Century United States Biography
Science Germany Biography
Science United States Biography
Grafikdesign
Deutschland
USA
Biografie
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