Progress in tourism marketing
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| Format: | Buch |
|---|---|
| Sprache: | English |
| Veröffentlicht: |
Amsterdam [u.a.]
Elsevier
2006
|
| Ausgabe: | 1. ed. |
| Schriftenreihe: | Advances in tourism research
|
| Schlagworte: | |
| Online-Zugang: | Publisher description Inhaltsverzeichnis |
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MARC
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| 020 | |a 9780080450407 |9 978-0-08-045040-7 | ||
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| 245 | 1 | 0 | |a Progress in tourism marketing |c [ed. by] Metin Kozak ; Luisa Andreu |
| 250 | |a 1. ed. | ||
| 264 | 1 | |a Amsterdam [u.a.] |b Elsevier |c 2006 | |
| 300 | |a XXIX, 296 S. |b graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 490 | 0 | |a Advances in tourism research | |
| 500 | |a Includes bibliographical references and index | ||
| 650 | 4 | |a Tourisme - Marketing | |
| 650 | 4 | |a Tourism |x Marketing | |
| 650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Tourismus |0 (DE-588)4018406-7 |2 gnd |9 rswk-swf |
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| 700 | 1 | |a Andreu, Luisa |e Sonstige |4 oth | |
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Datensatz im Suchindex
| _version_ | 1804136293543706624 |
|---|---|
| adam_text | Contents
List of Figures
List of Tables
Contributors
About the Authors
Preface
Metin
1.
Research
Haenwon Oh, Byeong-Yong Kim and
Part I: IT Marketing
Introduction
Metin
2.
Yasar Sari,
3.
Yasar Sari, Ismail Cinar and Dogan Kutukiz
4
Cihan Cobanoglu, Jonathan H, Powley,
Pamela R. Cummings
Introduction
Metin
vi
5.
Alan Fyall, Brian Garrod and Cevat Tosun
6
David
7.
Norbert Vanhove
8.
Eli Avraham and
Part III: Market Segmentation
Introduction
Metin
9.
Avita!
10.
Ana M. Gonzalez Fernandez, Miguel
Carmen Rodriguez Santos
1 !.
Galia
12.
Asli D. A. Tasci,
Part IV: Consumer Behavior
Introduction
Metin
13.
Carlos
14.
Muammer Tuna
15.
Teaman
16.
Elisabeth
Contents
17.
Juergen Gnoth, J. Enrique
18.
S.
Author Index
Subject Index
|
| adam_txt |
Contents
List of Figures
List of Tables
Contributors
About the Authors
Preface
Metin
1.
Research
Haenwon Oh, Byeong-Yong Kim and
Part I: "IT" Marketing
Introduction
Metin
2.
Yasar Sari,
3.
Yasar Sari, Ismail Cinar and Dogan Kutukiz
4
Cihan Cobanoglu, Jonathan H, Powley,
Pamela R. Cummings
Introduction
Metin
vi
5.
Alan Fyall, Brian Garrod and Cevat Tosun
6
David
7.
Norbert Vanhove
8.
Eli Avraham and
Part III: Market Segmentation
Introduction
Metin
9.
Avita!
10.
Ana M. Gonzalez Fernandez, Miguel
Carmen Rodriguez Santos
1 !.
Galia
12.
Asli D. A. Tasci,
Part IV: Consumer Behavior
Introduction
Metin
13.
Carlos
14.
Muammer Tuna
15.
Teaman
16.
Elisabeth
Contents
17.
Juergen Gnoth, J. Enrique
18.
S.
Author Index
Subject Index |
| any_adam_object | 1 |
| any_adam_object_boolean | 1 |
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| callnumber-label | G155 |
| callnumber-raw | G155.A1 |
| callnumber-search | G155.A1 |
| callnumber-sort | G 3155 A1 |
| callnumber-subject | G - General Geography |
| classification_rvk | QQ 960 |
| ctrlnum | (OCoLC)63395589 (DE-599)BVBBV022283728 |
| dewey-full | 910.68/8 |
| dewey-hundreds | 900 - History & geography |
| dewey-ones | 910 - Geography and travel |
| dewey-raw | 910.68/8 |
| dewey-search | 910.68/8 |
| dewey-sort | 3910.68 18 |
| dewey-tens | 910 - Geography and travel |
| discipline | Wirtschaftswissenschaften Geographie |
| discipline_str_mv | Wirtschaftswissenschaften Geographie |
| edition | 1. ed. |
| format | Book |
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| genre_facet | Konferenzschrift 2005 Akyaka |
| id | DE-604.BV022283728 |
| illustrated | Illustrated |
| index_date | 2024-07-02T16:50:13Z |
| indexdate | 2024-07-09T20:54:06Z |
| institution | BVB |
| isbn | 0080450407 9780080450407 |
| language | English |
| lccn | 2006043305 |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-015493989 |
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| physical | XXIX, 296 S. graph. Darst. |
| publishDate | 2006 |
| publishDateSearch | 2006 |
| publishDateSort | 2006 |
| publisher | Elsevier |
| record_format | marc |
| series2 | Advances in tourism research |
| spelling | Progress in tourism marketing [ed. by] Metin Kozak ; Luisa Andreu 1. ed. Amsterdam [u.a.] Elsevier 2006 XXIX, 296 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Advances in tourism research Includes bibliographical references and index Tourisme - Marketing Tourism Marketing Marketing (DE-588)4037589-4 gnd rswk-swf Tourismus (DE-588)4018406-7 gnd rswk-swf (DE-588)1071861417 Konferenzschrift 2005 Akyaka gnd-content Tourismus (DE-588)4018406-7 s Marketing (DE-588)4037589-4 s b DE-604 Kozak, Metin 1968- Sonstige (DE-588)17384376X oth Andreu, Luisa Sonstige oth http://www.loc.gov/catdir/enhancements/fy0632/2006043305-d.html Publisher description Digitalisierung UB Regensburg application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=015493989&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Progress in tourism marketing Tourisme - Marketing Tourism Marketing Marketing (DE-588)4037589-4 gnd Tourismus (DE-588)4018406-7 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)4018406-7 (DE-588)1071861417 |
| title | Progress in tourism marketing |
| title_auth | Progress in tourism marketing |
| title_exact_search | Progress in tourism marketing |
| title_exact_search_txtP | Progress in tourism marketing |
| title_full | Progress in tourism marketing [ed. by] Metin Kozak ; Luisa Andreu |
| title_fullStr | Progress in tourism marketing [ed. by] Metin Kozak ; Luisa Andreu |
| title_full_unstemmed | Progress in tourism marketing [ed. by] Metin Kozak ; Luisa Andreu |
| title_short | Progress in tourism marketing |
| title_sort | progress in tourism marketing |
| topic | Tourisme - Marketing Tourism Marketing Marketing (DE-588)4037589-4 gnd Tourismus (DE-588)4018406-7 gnd |
| topic_facet | Tourisme - Marketing Tourism Marketing Marketing Tourismus Konferenzschrift 2005 Akyaka |
| url | http://www.loc.gov/catdir/enhancements/fy0632/2006043305-d.html http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=015493989&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
| work_keys_str_mv | AT kozakmetin progressintourismmarketing AT andreuluisa progressintourismmarketing |