Packaging design successful product branding from concept to shelf

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Bibliographische Detailangaben
Hauptverfasser: Klimchuk, Marianne Rosner (VerfasserIn), Krasovec, Sandra A. (VerfasserIn)
Format: Buch
Sprache:English
Veröffentlicht: Hoboken, N.J. Wiley 2006
Schlagworte:
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MARC

LEADER 00000nam a2200000zc 4500
001 BV021739061
003 DE-604
005 20061120
007 t
008 060921s2006 xxua||| |||| 00||| eng d
010 |a 2006004539 
020 |a 047172016X  |c cloth  |9 0-471-72016-X 
020 |a 9780471720164  |9 978-0-471-72016-4 
035 |a (OCoLC)63705844 
035 |a (DE-599)BVBBV021739061 
040 |a DE-604  |b ger  |e aacr 
041 0 |a eng 
044 |a xxu  |c US 
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084 |a QP 624  |0 (DE-625)141914:  |2 rvk 
100 1 |a Klimchuk, Marianne Rosner  |e Verfasser  |4 aut 
245 1 0 |a Packaging design  |b successful product branding from concept to shelf  |c Marianne Rosner Klimchuk and Sandra A. Krasovec 
246 1 3 |a Packingdesign 
264 1 |a Hoboken, N.J.  |b Wiley  |c 2006 
300 |a X, 262 S.  |b Ill. 
336 |b txt  |2 rdacontent 
337 |b n  |2 rdamedia 
338 |b nc  |2 rdacarrier 
500 |a Includes bibliographical references and index 
650 4 |a Packaging  |x Design 
650 0 7 |a Marketing  |0 (DE-588)4037589-4  |2 gnd  |9 rswk-swf 
650 0 7 |a Produktgestaltung  |0 (DE-588)4047340-5  |2 gnd  |9 rswk-swf 
650 0 7 |a Design  |0 (DE-588)4011510-0  |2 gnd  |9 rswk-swf 
650 0 7 |a Verpackung  |0 (DE-588)4063118-7  |2 gnd  |9 rswk-swf 
650 0 7 |a Produktmarketing  |0 (DE-588)4134049-8  |2 gnd  |9 rswk-swf 
689 0 0 |a Marketing  |0 (DE-588)4037589-4  |D s 
689 0 1 |a Produktgestaltung  |0 (DE-588)4047340-5  |D s 
689 0 |5 DE-604 
689 1 0 |a Produktmarketing  |0 (DE-588)4134049-8  |D s 
689 1 1 |a Design  |0 (DE-588)4011510-0  |D s 
689 1 |5 DE-604 
689 2 0 |a Verpackung  |0 (DE-588)4063118-7  |D s 
689 2 1 |a Design  |0 (DE-588)4011510-0  |D s 
689 2 |8 1\p  |5 DE-604 
700 1 |a Krasovec, Sandra A.  |e Verfasser  |4 aut 
856 4 |u http://www.loc.gov/catdir/toc/ecip068/2006004539.html  |3 Table of contents 
999 |a oai:aleph.bib-bvb.de:BVB01-014952456 
883 1 |8 1\p  |a cgwrk  |d 20201028  |q DE-101  |u https://d-nb.info/provenance/plan#cgwrk 

Datensatz im Suchindex

DE-473_call_number 31/QP 624 WX 38360
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DE-BY-UBG_media_number 013105363823
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author Klimchuk, Marianne Rosner
Krasovec, Sandra A.
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Krasovec, Sandra A.
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building Verbundindex
bvnumber BV021739061
callnumber-first T - Technology
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classification_rvk QP 624
ctrlnum (OCoLC)63705844
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dewey-full 658.5/64
dewey-hundreds 600 - Technology (Applied sciences)
dewey-ones 658 - General management
dewey-raw 658.5/64
dewey-search 658.5/64
dewey-sort 3658.5 264
dewey-tens 650 - Management and auxiliary services
discipline Wirtschaftswissenschaften
discipline_str_mv Wirtschaftswissenschaften
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index_date 2024-07-02T15:28:49Z
indexdate 2024-09-27T16:12:33Z
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isbn 047172016X
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language English
lccn 2006004539
oai_aleph_id oai:aleph.bib-bvb.de:BVB01-014952456
oclc_num 63705844
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physical X, 262 S. Ill.
publishDate 2006
publishDateSearch 2006
publishDateSort 2006
publisher Wiley
record_format marc
spellingShingle Klimchuk, Marianne Rosner
Krasovec, Sandra A.
Packaging design successful product branding from concept to shelf
Packaging Design
Marketing (DE-588)4037589-4 gnd
Produktgestaltung (DE-588)4047340-5 gnd
Design (DE-588)4011510-0 gnd
Verpackung (DE-588)4063118-7 gnd
Produktmarketing (DE-588)4134049-8 gnd
subject_GND (DE-588)4037589-4
(DE-588)4047340-5
(DE-588)4011510-0
(DE-588)4063118-7
(DE-588)4134049-8
title Packaging design successful product branding from concept to shelf
title_alt Packingdesign
title_auth Packaging design successful product branding from concept to shelf
title_exact_search Packaging design successful product branding from concept to shelf
title_exact_search_txtP Packaging design successful product branding from concept to shelf
title_full Packaging design successful product branding from concept to shelf Marianne Rosner Klimchuk and Sandra A. Krasovec
title_fullStr Packaging design successful product branding from concept to shelf Marianne Rosner Klimchuk and Sandra A. Krasovec
title_full_unstemmed Packaging design successful product branding from concept to shelf Marianne Rosner Klimchuk and Sandra A. Krasovec
title_short Packaging design
title_sort packaging design successful product branding from concept to shelf
title_sub successful product branding from concept to shelf
topic Packaging Design
Marketing (DE-588)4037589-4 gnd
Produktgestaltung (DE-588)4047340-5 gnd
Design (DE-588)4011510-0 gnd
Verpackung (DE-588)4063118-7 gnd
Produktmarketing (DE-588)4134049-8 gnd
topic_facet Packaging Design
Marketing
Produktgestaltung
Design
Verpackung
Produktmarketing
url http://www.loc.gov/catdir/toc/ecip068/2006004539.html
work_keys_str_mv AT klimchukmariannerosner packagingdesignsuccessfulproductbrandingfromconcepttoshelf
AT krasovecsandraa packagingdesignsuccessfulproductbrandingfromconcepttoshelf
AT klimchukmariannerosner packingdesign
AT krasovecsandraa packingdesign