Principles and practice of sport management
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Format: | Buch |
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Sprache: | English |
Veröffentlicht: |
Sudbury, MA
Jones and Bartlett Publishers
2005
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Ausgabe: | 2nd ed. |
Schlagworte: | |
Online-Zugang: | Table of contents Inhaltsverzeichnis |
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Inhaltsangabe:
- Foundations of sport management
- History of sport management / Todd W. Crosset, Stephen Bromage, and Mary A. Hums
- Management principles applied to sport management / Carol A. Barr and Mary A. Hums
- Marketing principles applied to sport management / James M. Gladden and William A. Sutton
- Financial principles applied to sport management / Dennis R. Howard and Timothy D. DeSchriver
- Legal principles applied to sport management / Glenn M. Wong and Lisa Pike Masteralexis
- Ethical principles applied to sport management / Todd W. Crosset and Mary A. Hums
- High school and youth sports / Dan Covell
- Collegiate sport / Carol A. Barr
- International sport / Mireia Lizandra and James M. Gladden
- Professional sport / Lisa Pike Masteralexis
- Sports agency / Lisa Pike Masteralexis
- Facility management / Nancy Beauchamp ... [et al.]
- Event management / James M. Gladden, Mark A. McDonald, and Carol A. Barr
- Sport sales / Stephen M. McKelvey
- Sport sponsorship / Stephen