How to make a fortune on the information superhighway everyone's guerrilla guide to marketing on the internet and other on-line services

In April 1994, two immigration attorneys in Scottsdale, Arizona did something no one had ever done before. They advertised their legal services to approximately 6,000 of the 9,000 discussion groups called "Newsgroups" on the Global Internet, reaching tens of millions of people. Their innov...

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Hauptverfasser: Canter, Laurence A. (VerfasserIn), Siegel, Martha S. (VerfasserIn)
Format: Buch
Sprache:German
Veröffentlicht: New York, NY HarperCollins 1994
Ausgabe:1. ed.
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520 3 |a In April 1994, two immigration attorneys in Scottsdale, Arizona did something no one had ever done before. They advertised their legal services to approximately 6,000 of the 9,000 discussion groups called "Newsgroups" on the Global Internet, reaching tens of millions of people. Their innovative, money-making venture netted over 25,000 customer inquiries for one night's work. The two Internet pioneers, by spending only 
520 |a In How to Make a Fortune on the Information Superhighway, Canter and Siegel tell you how to do what they did so successfully - make a fortune advertising on the Internet. You'll get the whole story, explained in clear, nontechnical language. You'll discover that with some fairly simple ideas, a PC, a modem, and a telephone line, you can "cybersell" your way to wealth. The Internet puts small businesses on an equal footing with the largest corporations by making it possible to reach 30 million people with the touch of a button. Here is everything you need to know about using the Internet as the ultimate marketing tool for almost any product or service. Written in a lively, accessible style, How to Make a Fortune on the Information Superhighway shows how you can be a pioneer in an exciting future filled with marketing and sales opportunities 
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Datensatz im Suchindex

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How to make a fortune on the information superhighway everyone's guerrilla guide to marketing on the internet and other on-line services Laurence A. Canter and Martha S. Siegel
1. ed.
New York, NY HarperCollins 1994
234 S. Ill.
txt rdacontent
n rdamedia
nc rdacarrier
In April 1994, two immigration attorneys in Scottsdale, Arizona did something no one had ever done before. They advertised their legal services to approximately 6,000 of the 9,000 discussion groups called "Newsgroups" on the Global Internet, reaching tens of millions of people. Their innovative, money-making venture netted over 25,000 customer inquiries for one night's work. The two Internet pioneers, by spending only
In How to Make a Fortune on the Information Superhighway, Canter and Siegel tell you how to do what they did so successfully - make a fortune advertising on the Internet. You'll get the whole story, explained in clear, nontechnical language. You'll discover that with some fairly simple ideas, a PC, a modem, and a telephone line, you can "cybersell" your way to wealth. The Internet puts small businesses on an equal footing with the largest corporations by making it possible to reach 30 million people with the touch of a button. Here is everything you need to know about using the Internet as the ultimate marketing tool for almost any product or service. Written in a lively, accessible style, How to Make a Fortune on the Information Superhighway shows how you can be a pioneer in an exciting future filled with marketing and sales opportunities
Information superhighway
Information technology Economic aspects
Internet
Internet advertising
Internet marketing
Online-Marketing (DE-588)7706419-7 gnd rswk-swf
Online-Marketing (DE-588)7706419-7 s
DE-604
Siegel, Martha S. Verfasser aut
spellingShingle Canter, Laurence A.
Siegel, Martha S.
How to make a fortune on the information superhighway everyone's guerrilla guide to marketing on the internet and other on-line services
Information superhighway
Information technology Economic aspects
Internet
Internet advertising
Internet marketing
Online-Marketing (DE-588)7706419-7 gnd
subject_GND (DE-588)7706419-7
title How to make a fortune on the information superhighway everyone's guerrilla guide to marketing on the internet and other on-line services
title_auth How to make a fortune on the information superhighway everyone's guerrilla guide to marketing on the internet and other on-line services
title_exact_search How to make a fortune on the information superhighway everyone's guerrilla guide to marketing on the internet and other on-line services
title_full How to make a fortune on the information superhighway everyone's guerrilla guide to marketing on the internet and other on-line services Laurence A. Canter and Martha S. Siegel
title_fullStr How to make a fortune on the information superhighway everyone's guerrilla guide to marketing on the internet and other on-line services Laurence A. Canter and Martha S. Siegel
title_full_unstemmed How to make a fortune on the information superhighway everyone's guerrilla guide to marketing on the internet and other on-line services Laurence A. Canter and Martha S. Siegel
title_short How to make a fortune on the information superhighway
title_sort how to make a fortune on the information superhighway everyone s guerrilla guide to marketing on the internet and other on line services
title_sub everyone's guerrilla guide to marketing on the internet and other on-line services
topic Information superhighway
Information technology Economic aspects
Internet
Internet advertising
Internet marketing
Online-Marketing (DE-588)7706419-7 gnd
topic_facet Information superhighway
Information technology Economic aspects
Internet
Internet advertising
Internet marketing
Online-Marketing
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