Awesome purpose

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1. Verfasser: MacLennan, Nigel (VerfasserIn)
Format: Buch
Sprache:English
Veröffentlicht: Aldershot [u.a.] Gower 1999
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adam_text Contents Preface ix Acknowledgements xiii Part I Culture 1 Understanding culture 3 Chapter overview 3 The power of culture 3 The need for a common language 4 What is culture? 6 Defining culture 7 The workings of culture: What are memes 8 Cultural protection 13 2 The effects of culture 15 Chapter overview 15 Memes and culture in the great 15 civilisations New memes 16 Memetic integrity 18 Culture and behaviour in organisations 20 Memetic control 21 How do people make decisions in 23 organisations? What is the ideal culture? 24 3 Cultural reproduction and management 25 Chapter overview 25 Cultural evolution 25 How is culture reproduced? 25 Cultural broadcasting 28 Espoused versus actual culture 29 Variations in culture 30 Managing and aligning cultures 30 Summary 32 V CONTENTS Part II The Framework 4 The Corporate Alignment Model 35 Chapter overview 35 The framework 36 The context of the CAM 37 Purpose 38 Values 41 Direction 45 Vision 46 Mission 48 Strategy 50 Major objectives 52 Tactics 53 Objectives 54 Operating principles 55 5 Using the CAM 57 Chapter overview 57 A reminder of the power of culture 57 Great leadership and culture 58 To CAM, or not to CAM? 59 The status quo 59 An idealised and complete CAM example 60 •Why? , What? and How? 61 How long does alignment/change take? 63 Values and purpose: The backbone of 63 culture 6 Completing the CAM 65 Chapter overview 65 The 9R Model 66 Establishing the why 66 The purpose values link 69 Identifying your values 69 Deciding what values to formally adopt 76 Value purpose match 77 Putting the adopted values in place 77 Checking that the values have been 79 adopted Summary 83 7 Forming an awesome purpose, vision and 85 mission Chapter overview 85 vi CONTENTS The status quo 86 The benefits of awesome purpose, vision 87 and mission Defining awesome purpose 89 Where does an awesome purpose fit 93 in the CAM? Beyond mission and objectives 94 Breaking the rules successfully 95 Creating a vision/mission/awesome 95 purpose Testing the awesome purpose 98 Awesome purposes and experimentation 102 Assumption checks 102 Summary 103 8 Strategy 104 Chapter overview 104 The status quo 104 Strategy demystified 106 Getting to be number one 111 The Four layer Strategy Model 112 The growth myth 114 Strategy and the CAM 115 Strategy and experimentation 116 The status quo continued 116 Formulating a strategy in the absence of 117 an awesome purpose The benefit dimension approach to 119 strategy Strategy formation with the CAM 122 Choosing and checking, working and 123 maintaining Persistence: Making your strategy work 125 The Strategy Monitoring and 126 Improvement group Getting it wrong, getting it right 128 Chapter summary 129 Part summary 130 Part III Implementation 9 Overcoming problems mat prevent 133 alignment or change Chapter overview 133 Whole culture problems 133 Purpose problems 139 vii CONTENTS People problems 143 Process buy in problems 148 Planning problems 150 Performance problems 153 Presentation problems 157 Examples of resistance to change and its 159 consequences Summary 160 10 Managing change or alignment 162 Chapter overview 162 The 9R Model 162 The 6P Model 163 Purpose 164 Planning 164 Process 165 People 165 Presentation 165 Peformance 166 Relating the 9 Rs to the 6 Ps 166 11 Realisation, Rallying, Recognition 167 Realisation 167 Rallying 173 Recognition 176 12 Refraining, Re visioning, Redesigning 180 Reframing 180 Re visioning: Finding an awesome purpose 192 Redesigning 197 13 Re aligning, Revising, Retaining 209 Re aligning 209 Revising 217 Retaining 221 14 Conclusions and benchmarks 229 How it all fits together 230 Benchmarks 231 The cumulative best practice in terms of 232 action References and bibliography 234 Index 237 viii
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physical XIII, 246 S. Ill.
publishDate 1999
publishDateSearch 1999
publishDateSort 1999
publisher Gower
record_format marc
spellingShingle MacLennan, Nigel
Awesome purpose
Corporate culture
Unternehmenskultur (DE-588)4131484-0 gnd
subject_GND (DE-588)4131484-0
title Awesome purpose
title_auth Awesome purpose
title_exact_search Awesome purpose
title_full Awesome purpose Nigel MacLennan
title_fullStr Awesome purpose Nigel MacLennan
title_full_unstemmed Awesome purpose Nigel MacLennan
title_short Awesome purpose
title_sort awesome purpose
topic Corporate culture
Unternehmenskultur (DE-588)4131484-0 gnd
topic_facet Corporate culture
Unternehmenskultur
url http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=008569421&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
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