Global marketing management
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Englewood Cliffs, NJ
Prentice Hall
1995
|
| Ausgabe: | 5. ed. |
| Schlagworte: | |
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MARC
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| 245 | 1 | 0 | |a Global marketing management |c Warren J. Keegan |
| 250 | |a 5. ed. | ||
| 264 | 1 | |a Englewood Cliffs, NJ |b Prentice Hall |c 1995 | |
| 300 | |a XIX, 828 S. |b graph. Darst. | ||
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| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
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| 650 | 4 | |a Export marketing |x Management | |
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Datensatz im Suchindex
| _version_ | 1819239971965370370 |
|---|---|
| any_adam_object | |
| author | Keegan, Warren J. 1936-2014 |
| author_GND | (DE-588)123495075 |
| author_facet | Keegan, Warren J. 1936-2014 |
| author_role | aut |
| author_sort | Keegan, Warren J. 1936-2014 |
| author_variant | w j k wj wjk |
| building | Verbundindex |
| bvnumber | BV010497482 |
| callnumber-first | H - Social Science |
| callnumber-label | HF1416 |
| callnumber-raw | HF1416 |
| callnumber-search | HF1416 |
| callnumber-sort | HF 41416 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 600 |
| ctrlnum | (OCoLC)31075885 (DE-599)BVBBV010497482 |
| dewey-full | 658.848 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.848 |
| dewey-search | 658.848 |
| dewey-sort | 3658.848 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 5. ed. |
| format | Book |
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| geographic_facet | Europa |
| id | DE-604.BV010497482 |
| illustrated | Illustrated |
| indexdate | 2024-12-23T14:00:33Z |
| institution | BVB |
| isbn | 0133591344 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-006994880 |
| oclc_num | 31075885 |
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| owner | DE-384 |
| owner_facet | DE-384 |
| physical | XIX, 828 S. graph. Darst. |
| publishDate | 1995 |
| publishDateSearch | 1995 |
| publishDateSort | 1995 |
| publisher | Prentice Hall |
| record_format | marc |
| spelling | Keegan, Warren J. 1936-2014 Verfasser (DE-588)123495075 aut Global marketing management Warren J. Keegan 5. ed. Englewood Cliffs, NJ Prentice Hall 1995 XIX, 828 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Internationale marketing gtt Export marketing Management Export marketing Management Case studies Marketing (DE-588)4037589-4 gnd rswk-swf Exportmarketing (DE-588)4153393-8 gnd rswk-swf Marketingstrategie (DE-588)4120697-6 gnd rswk-swf Marketingmanagement (DE-588)4168907-0 gnd rswk-swf Globalisierung (DE-588)4557997-0 gnd rswk-swf Internationales Marketing (DE-588)4125431-4 gnd rswk-swf Europa (DE-588)4015701-5 gnd rswk-swf (DE-588)4522595-3 Fallstudiensammlung gnd-content Europa (DE-588)4015701-5 g Internationales Marketing (DE-588)4125431-4 s Marketingmanagement (DE-588)4168907-0 s 1\p DE-604 Marketing (DE-588)4037589-4 s Globalisierung (DE-588)4557997-0 s 2\p DE-604 Exportmarketing (DE-588)4153393-8 s 3\p DE-604 Marketingstrategie (DE-588)4120697-6 s 4\p DE-604 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 3\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 4\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Keegan, Warren J. 1936-2014 Global marketing management Internationale marketing gtt Export marketing Management Export marketing Management Case studies Marketing (DE-588)4037589-4 gnd Exportmarketing (DE-588)4153393-8 gnd Marketingstrategie (DE-588)4120697-6 gnd Marketingmanagement (DE-588)4168907-0 gnd Globalisierung (DE-588)4557997-0 gnd Internationales Marketing (DE-588)4125431-4 gnd |
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| title | Global marketing management |
| title_auth | Global marketing management |
| title_exact_search | Global marketing management |
| title_full | Global marketing management Warren J. Keegan |
| title_fullStr | Global marketing management Warren J. Keegan |
| title_full_unstemmed | Global marketing management Warren J. Keegan |
| title_short | Global marketing management |
| title_sort | global marketing management |
| topic | Internationale marketing gtt Export marketing Management Export marketing Management Case studies Marketing (DE-588)4037589-4 gnd Exportmarketing (DE-588)4153393-8 gnd Marketingstrategie (DE-588)4120697-6 gnd Marketingmanagement (DE-588)4168907-0 gnd Globalisierung (DE-588)4557997-0 gnd Internationales Marketing (DE-588)4125431-4 gnd |
| topic_facet | Internationale marketing Export marketing Management Export marketing Management Case studies Marketing Exportmarketing Marketingstrategie Marketingmanagement Globalisierung Internationales Marketing Europa Fallstudiensammlung |
| work_keys_str_mv | AT keeganwarrenj globalmarketingmanagement |