Service-Marketing Inhalte, Umsetzung, Erfolgsfaktoren
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | German |
| Veröffentlicht: |
Berlin [u.a.]
Springer
1996
|
| Schriftenreihe: | Marktorientiertes F-&-E-Management
|
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
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MARC
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Datensatz im Suchindex
| DE-19_call_number | 0001/8 96-30 |
|---|---|
| DE-19_location | 0 |
| DE-BY-UBM_katkey | 1468498 |
| DE-BY-UBM_media_number | 41025673670011 |
| _version_ | 1823051130882490368 |
| any_adam_object | 1 |
| author | Müller, Helmut 1943- |
| author_GND | (DE-588)1032033517 |
| author_facet | Müller, Helmut 1943- |
| author_role | aut |
| author_sort | Müller, Helmut 1943- |
| author_variant | h m hm |
| building | Verbundindex |
| bvnumber | BV010376717 |
| callnumber-first | H - Social Science |
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| callnumber-subject | HD - Industries, Land Use, Labor |
| classification_rvk | QP 620 |
| ctrlnum | (OCoLC)845046418 (DE-599)BVBBV010376717 |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| genre | 1\p (DE-588)4123623-3 Lehrbuch gnd-content |
| genre_facet | Lehrbuch |
| id | DE-604.BV010376717 |
| illustrated | Illustrated |
| indexdate | 2025-02-03T16:34:53Z |
| institution | BVB |
| isbn | 3540592210 |
| language | German |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-006908465 |
| oclc_num | 845046418 |
| open_access_boolean | |
| owner | DE-19 DE-BY-UBM DE-703 DE-473 DE-BY-UBG DE-859 DE-M347 DE-384 DE-739 DE-945 DE-1047 DE-898 DE-BY-UBR DE-522 DE-523 DE-526 DE-634 DE-83 DE-2070s DE-706 |
| owner_facet | DE-19 DE-BY-UBM DE-703 DE-473 DE-BY-UBG DE-859 DE-M347 DE-384 DE-739 DE-945 DE-1047 DE-898 DE-BY-UBR DE-522 DE-523 DE-526 DE-634 DE-83 DE-2070s DE-706 |
| physical | VIII, 322 S. Ill. |
| publishDate | 1996 |
| publishDateSearch | 1996 |
| publishDateSort | 1996 |
| publisher | Springer |
| record_format | marc |
| series2 | Marktorientiertes F-&-E-Management |
| spellingShingle | Müller, Helmut 1943- Service-Marketing Inhalte, Umsetzung, Erfolgsfaktoren Customer services Service industries Marketing Servicepolitik (DE-588)4234502-9 gnd Kundendienst (DE-588)4135134-4 gnd Maschinenbau (DE-588)4037790-8 gnd Marketingmanagement (DE-588)4168907-0 gnd Kundenmanagement (DE-588)4236865-0 gnd Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4234502-9 (DE-588)4135134-4 (DE-588)4037790-8 (DE-588)4168907-0 (DE-588)4236865-0 (DE-588)4037589-4 (DE-588)4123623-3 |
| title | Service-Marketing Inhalte, Umsetzung, Erfolgsfaktoren |
| title_alt | Service Marketing |
| title_auth | Service-Marketing Inhalte, Umsetzung, Erfolgsfaktoren |
| title_exact_search | Service-Marketing Inhalte, Umsetzung, Erfolgsfaktoren |
| title_full | Service-Marketing Inhalte, Umsetzung, Erfolgsfaktoren Helmut Müller |
| title_fullStr | Service-Marketing Inhalte, Umsetzung, Erfolgsfaktoren Helmut Müller |
| title_full_unstemmed | Service-Marketing Inhalte, Umsetzung, Erfolgsfaktoren Helmut Müller |
| title_short | Service-Marketing |
| title_sort | service marketing inhalte umsetzung erfolgsfaktoren |
| title_sub | Inhalte, Umsetzung, Erfolgsfaktoren |
| topic | Customer services Service industries Marketing Servicepolitik (DE-588)4234502-9 gnd Kundendienst (DE-588)4135134-4 gnd Maschinenbau (DE-588)4037790-8 gnd Marketingmanagement (DE-588)4168907-0 gnd Kundenmanagement (DE-588)4236865-0 gnd Marketing (DE-588)4037589-4 gnd |
| topic_facet | Customer services Service industries Marketing Servicepolitik Kundendienst Maschinenbau Marketingmanagement Kundenmanagement Marketing Lehrbuch |
| url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=006908465&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
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