The way of strategy
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| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Milwaukee, Wis.
ASQC Quality Press
1994
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| Online-Zugang: | Inhaltsverzeichnis |
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| 100 | 1 | |a Levinson, William A. |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a The way of strategy |c William A. Levinson |
| 264 | 1 | |a Milwaukee, Wis. |b ASQC Quality Press |c 1994 | |
| 300 | |a XXXIII, 246 S. |b Ill., graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 650 | 7 | |a Concurrentie |2 gtt | |
| 650 | 7 | |a Strategische planning |2 gtt | |
| 650 | 4 | |a Competition | |
| 650 | 4 | |a Industrial management | |
| 650 | 4 | |a Strategic planning | |
| 650 | 4 | |a Strategy | |
| 650 | 0 | 7 | |a Strategisches Management |0 (DE-588)4124261-0 |2 gnd |9 rswk-swf |
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Datensatz im Suchindex
| _version_ | 1819622168406786048 |
|---|---|
| adam_text | Contents
Preface xiii
Introduction xvii
People, Organizations, and Management Systems xviii
Quality Comes from People and Systems xviii
Premise: Business Is War xxi
Todays Crisis—Danger and Opportunity xxii
Meeting the Challenge—The Day of the Warrior xxiii
The Way of the Warrior xxv
Facing the Crisis xxvi
About This Book xxviii
Simple Solutions, Not Easy Solutions xxix
No Cookbook Recipes xxix
The Keystone of Victory xxx
Evolution of Words and Ideas xxx
Leadership and Management xxxi
Chapter 1 Business, War, and Organizations 1
Comparisons 1
Polarity and Competition 1
Risk and Uncertainty 2
Friction—Sand in the Machine 4
Danger and Exertion 6
The Competitive Environment 9
ix
a i ne way oj strategy
Organizations 10
Competition 10
Organizations Are Living Entities 12
Organizational Culture 13
Magic, Myths, and Legends: Windows into 14
Human Thought
Importance of Culture 20
Culture as an Organizations True Name 21
Symbols 26
Predictability of Behavior 28
Norms 28
Roles 31
Dharma or Right Conduct 31
Chapter 2 The Architect of Victory 35
The Way of the Warrior 35
The Warrior as the Product of a 38
Lifetime of Training
How Technology Democratized Warfare 39
Does Technology Democratize 40
Business Competition?
The Need for Ongoing Professional 42
Development
Continual Learning and Improvement 42
in Organizations
The Mind of the Warrior 45
Organizational Performance Begins in the 45
Leaders Mind
Personal Detachment in Strategy 49
Avoiding the Peter Principle— 54
The Sword of the Intellect
Adapt to the Situation 56
Acceptance of Change and New Ideas 57
Be Open Minded, Avoid Preconceptions 59
Self Reliance—Internal Locus of Control 62
Vitality 64
Conclusion 65
Contents xi
Chapter 3 Managing the Organization 67
Commitment ¦ 67
Benefits of Commitment 69
Loss of Commitment 72
Perceived Equity 74
Mutual Trust 77
The Psychological Contract 80
Leadership 81
Managing an Organization Is Like 81
Riding a Horse
Leaders Must Show Commitment to Goals 83
Performance Measurement 85
The Workforce 92
Quality of the Workforce 92
Qualitative Versus Numerical Superiority 97
Training and Organizational Effectiveness 100
Training and Morale 104
Motivation and Productivity 105
Intrinsic and Extrinsic Motivation 105
Pride in Workmanship 108
Quality Improvement Teams 109
Effect of Organizational Structure 112
Mechanistic and Organic Systems 113
Benefits of Small Units—Agility and 114
Responsiveness
The Decision Process 116
Summary—Organizational Structure 120
Managing Change 120
Recognizing the Need for Change 121
Obstacles to Change 124
Strategies for Change 125
Summary—Managing Change 129
Evaluating Culture and Morale 129
Assessing Internal Culture 130
Communications 133
Purpose and Effectiveness 136
of Communication
Pictures and Symbols 141
Summary—Communications 144
xii The Way of Strategy
Chapter 4 Types of Work Organizations 145
Comparison to Military Units 145
Light Troops (Small, Entrepreneurial Business Units) 146
Elite Heavy Troops (Skilled Workers) 147
Low Skill Troops (Unskilled Workers) 148
Artillery (Automation) 151
Militia and Reservists (Part Time Workers) 155
Auxiliaries and Mercenaries (External Dependencies) 158
Partisans and Guerrillas 164
Chapter 5 The Competitive Environment 167
Importance of the Environment 167
Marketing Topography: Ground 173
Linguistic and Cultural Considerations 173
Barriers to Entry 175
Barriers to Exit 179
Marketing Environment: Weather 180
Technological Change 183
Chapter 6 Marketing 187
Be First on the Battlefield 188
The Product Life Cycle 188
Design for Manufacture 189
Be Where the Enemy Isn t 191
Niche Markets 191
Attack Where No One Opposes You 193
Guerrilla Marketing 194
Attacking Established Market Shares 195
Avoid Marketing Vietnams 197
Mature and Declining Markets 199
Shorten the Distribution Chain 202
Distributors and Intermediaries 202
Physical Distance and Transportation Costs 207
External Relationships—Customers and Suppliers 208
Customer Relationships 209
Customers and Innovation 213
Supplier Relationships 213
Conclusion—The Way of Strategy 217
References 221
Index 231
|
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| discipline | Wirtschaftswissenschaften |
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| id | DE-604.BV010329212 |
| illustrated | Illustrated |
| indexdate | 2024-12-23T13:55:42Z |
| institution | BVB |
| isbn | 0873892275 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-006874188 |
| oclc_num | 29952817 |
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| owner | DE-739 |
| owner_facet | DE-739 |
| physical | XXXIII, 246 S. Ill., graph. Darst. |
| publishDate | 1994 |
| publishDateSearch | 1994 |
| publishDateSort | 1994 |
| publisher | ASQC Quality Press |
| record_format | marc |
| spellingShingle | Levinson, William A. The way of strategy Concurrentie gtt Strategische planning gtt Competition Industrial management Strategic planning Strategy Strategisches Management (DE-588)4124261-0 gnd |
| subject_GND | (DE-588)4124261-0 |
| title | The way of strategy |
| title_auth | The way of strategy |
| title_exact_search | The way of strategy |
| title_full | The way of strategy William A. Levinson |
| title_fullStr | The way of strategy William A. Levinson |
| title_full_unstemmed | The way of strategy William A. Levinson |
| title_short | The way of strategy |
| title_sort | the way of strategy |
| topic | Concurrentie gtt Strategische planning gtt Competition Industrial management Strategic planning Strategy Strategisches Management (DE-588)4124261-0 gnd |
| topic_facet | Concurrentie Strategische planning Competition Industrial management Strategic planning Strategy Strategisches Management |
| url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=006874188&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
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