International marketing
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Homewood, Ill. [u.a.]
Irwin [u.a.]
1979
|
| Ausgabe: | 4. ed. |
| Schlagworte: | |
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MARC
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| 041 | 0 | |a eng | |
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| 050 | 0 | |a HF1009.5 | |
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| 100 | 1 | |a Cateora, Philip R. |e Verfasser |0 (DE-588)170039285 |4 aut | |
| 245 | 1 | 0 | |a International marketing |c Philip R. Cateora ; John M. Hess |
| 250 | |a 4. ed. | ||
| 264 | 1 | |a Homewood, Ill. [u.a.] |b Irwin [u.a.] |c 1979 | |
| 300 | |a XV, 734 S. |b graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 650 | 4 | |a Multinationales Unternehmen | |
| 650 | 4 | |a Export marketing | |
| 650 | 4 | |a International business enterprises | |
| 650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Internationales Marketing |0 (DE-588)4125431-4 |2 gnd |9 rswk-swf |
| 655 | 7 | |8 1\p |0 (DE-588)4123623-3 |a Lehrbuch |2 gnd-content | |
| 689 | 0 | 0 | |a Internationales Marketing |0 (DE-588)4125431-4 |D s |
| 689 | 0 | |5 DE-604 | |
| 689 | 1 | 0 | |a Marketing |0 (DE-588)4037589-4 |D s |
| 689 | 1 | |8 2\p |5 DE-604 | |
| 700 | 1 | |a Hess, John M. |e Verfasser |4 aut | |
| 883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
| 883 | 1 | |8 2\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
| 943 | 1 | |a oai:aleph.bib-bvb.de:BVB01-004077786 | |
Datensatz im Suchindex
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|---|---|
| any_adam_object | |
| author | Cateora, Philip R. Hess, John M. |
| author_GND | (DE-588)170039285 |
| author_facet | Cateora, Philip R. Hess, John M. |
| author_role | aut aut |
| author_sort | Cateora, Philip R. |
| author_variant | p r c pr prc j m h jm jmh |
| building | Verbundindex |
| bvnumber | BV006433427 |
| callnumber-first | H - Social Science |
| callnumber-label | HF1009 |
| callnumber-raw | HF1009.5 |
| callnumber-search | HF1009.5 |
| callnumber-sort | HF 41009.5 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 680 |
| ctrlnum | (OCoLC)4739716 (DE-599)BVBBV006433427 |
| dewey-full | 658.8/48 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8/48 |
| dewey-search | 658.8/48 |
| dewey-sort | 3658.8 248 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 4. ed. |
| format | Book |
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| genre | 1\p (DE-588)4123623-3 Lehrbuch gnd-content |
| genre_facet | Lehrbuch |
| id | DE-604.BV006433427 |
| illustrated | Illustrated |
| indexdate | 2024-12-23T12:09:45Z |
| institution | BVB |
| isbn | 0256021538 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-004077786 |
| oclc_num | 4739716 |
| open_access_boolean | |
| owner | DE-739 DE-83 |
| owner_facet | DE-739 DE-83 |
| physical | XV, 734 S. graph. Darst. |
| publishDate | 1979 |
| publishDateSearch | 1979 |
| publishDateSort | 1979 |
| publisher | Irwin [u.a.] |
| record_format | marc |
| spelling | Cateora, Philip R. Verfasser (DE-588)170039285 aut International marketing Philip R. Cateora ; John M. Hess 4. ed. Homewood, Ill. [u.a.] Irwin [u.a.] 1979 XV, 734 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Multinationales Unternehmen Export marketing International business enterprises Marketing (DE-588)4037589-4 gnd rswk-swf Internationales Marketing (DE-588)4125431-4 gnd rswk-swf 1\p (DE-588)4123623-3 Lehrbuch gnd-content Internationales Marketing (DE-588)4125431-4 s DE-604 Marketing (DE-588)4037589-4 s 2\p DE-604 Hess, John M. Verfasser aut 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Cateora, Philip R. Hess, John M. International marketing Multinationales Unternehmen Export marketing International business enterprises Marketing (DE-588)4037589-4 gnd Internationales Marketing (DE-588)4125431-4 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)4125431-4 (DE-588)4123623-3 |
| title | International marketing |
| title_auth | International marketing |
| title_exact_search | International marketing |
| title_full | International marketing Philip R. Cateora ; John M. Hess |
| title_fullStr | International marketing Philip R. Cateora ; John M. Hess |
| title_full_unstemmed | International marketing Philip R. Cateora ; John M. Hess |
| title_short | International marketing |
| title_sort | international marketing |
| topic | Multinationales Unternehmen Export marketing International business enterprises Marketing (DE-588)4037589-4 gnd Internationales Marketing (DE-588)4125431-4 gnd |
| topic_facet | Multinationales Unternehmen Export marketing International business enterprises Marketing Internationales Marketing Lehrbuch |
| work_keys_str_mv | AT cateoraphilipr internationalmarketing AT hessjohnm internationalmarketing |