How to evaluate mass communications the controlled field experiment

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Bibliographische Detailangaben
1. Verfasser: Haskins, Jack B. (VerfasserIn)
Format: Buch
Sprache:Undetermined
Veröffentlicht: New York Advertising Research Foundation 1972
Schriftenreihe:An Advertising Research monograph.
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MARC

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Datensatz im Suchindex

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physical VI, 96 S.
publishDate 1972
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publishDateSort 1972
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record_format marc
series2 An Advertising Research monograph.
spelling Haskins, Jack B. Verfasser aut
How to evaluate mass communications the controlled field experiment
New York Advertising Research Foundation 1972
VI, 96 S.
txt rdacontent
n rdamedia
nc rdacarrier
An Advertising Research monograph.
Massenkommunikation (DE-588)4037875-5 gnd rswk-swf
Massenkommunikation (DE-588)4037875-5 s
DE-604
spellingShingle Haskins, Jack B.
How to evaluate mass communications the controlled field experiment
Massenkommunikation (DE-588)4037875-5 gnd
subject_GND (DE-588)4037875-5
title How to evaluate mass communications the controlled field experiment
title_auth How to evaluate mass communications the controlled field experiment
title_exact_search How to evaluate mass communications the controlled field experiment
title_full How to evaluate mass communications the controlled field experiment
title_fullStr How to evaluate mass communications the controlled field experiment
title_full_unstemmed How to evaluate mass communications the controlled field experiment
title_short How to evaluate mass communications
title_sort how to evaluate mass communications the controlled field experiment
title_sub the controlled field experiment
topic Massenkommunikation (DE-588)4037875-5 gnd
topic_facet Massenkommunikation
work_keys_str_mv AT haskinsjackb howtoevaluatemasscommunicationsthecontrolledfieldexperiment