Advertising Theory and practice
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| Hauptverfasser: | , , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
New York u. a.
Longman
1989
|
| Ausgabe: | 12. ed., 1. print. |
| Schlagworte: | |
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MARC
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| 008 | 921028s1989 xx ad|| |||| 00||| eng d | ||
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| 040 | |a DE-604 |b ger |e rakwb | ||
| 041 | 0 | |a eng | |
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| 084 | |a QP 630 |0 (DE-625)141916: |2 rvk | ||
| 100 | 1 | |a Sandage, Charles H. |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Advertising |b Theory and practice |c C. H. Sandage ; Vernon Fryburger ; Kim Rotzoll |
| 250 | |a 12. ed., 1. print. | ||
| 264 | 1 | |a New York u. a. |b Longman |c 1989 | |
| 300 | |a XIII, 483 S. |b Ill., graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
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| 700 | 1 | |a Fryburger, Vernon |e Verfasser |4 aut | |
| 700 | 1 | |a Rotzoll, Kim B. |d 1935- |e Verfasser |0 (DE-588)122691903 |4 aut | |
| 883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
| 943 | 1 | |a oai:aleph.bib-bvb.de:BVB01-003539257 | |
Datensatz im Suchindex
| _version_ | 1819231236835508229 |
|---|---|
| any_adam_object | |
| author | Sandage, Charles H. Fryburger, Vernon Rotzoll, Kim B. 1935- |
| author_GND | (DE-588)122691903 |
| author_facet | Sandage, Charles H. Fryburger, Vernon Rotzoll, Kim B. 1935- |
| author_role | aut aut aut |
| author_sort | Sandage, Charles H. |
| author_variant | c h s ch chs v f vf k b r kb kbr |
| building | Verbundindex |
| bvnumber | BV005665138 |
| classification_rvk | QP 630 |
| ctrlnum | (OCoLC)258613001 (DE-599)BVBBV005665138 |
| discipline | Wirtschaftswissenschaften |
| edition | 12. ed., 1. print. |
| format | Book |
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| id | DE-604.BV005665138 |
| illustrated | Illustrated |
| indexdate | 2024-12-23T11:41:37Z |
| institution | BVB |
| isbn | 080130184X |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-003539257 |
| oclc_num | 258613001 |
| open_access_boolean | |
| owner | DE-703 DE-188 |
| owner_facet | DE-703 DE-188 |
| physical | XIII, 483 S. Ill., graph. Darst. |
| publishDate | 1989 |
| publishDateSearch | 1989 |
| publishDateSort | 1989 |
| publisher | Longman |
| record_format | marc |
| spelling | Sandage, Charles H. Verfasser aut Advertising Theory and practice C. H. Sandage ; Vernon Fryburger ; Kim Rotzoll 12. ed., 1. print. New York u. a. Longman 1989 XIII, 483 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Werbung (DE-588)4065541-6 gnd rswk-swf Werbung (DE-588)4065541-6 s 1\p DE-604 Fryburger, Vernon Verfasser aut Rotzoll, Kim B. 1935- Verfasser (DE-588)122691903 aut 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Sandage, Charles H. Fryburger, Vernon Rotzoll, Kim B. 1935- Advertising Theory and practice Werbung (DE-588)4065541-6 gnd |
| subject_GND | (DE-588)4065541-6 |
| title | Advertising Theory and practice |
| title_auth | Advertising Theory and practice |
| title_exact_search | Advertising Theory and practice |
| title_full | Advertising Theory and practice C. H. Sandage ; Vernon Fryburger ; Kim Rotzoll |
| title_fullStr | Advertising Theory and practice C. H. Sandage ; Vernon Fryburger ; Kim Rotzoll |
| title_full_unstemmed | Advertising Theory and practice C. H. Sandage ; Vernon Fryburger ; Kim Rotzoll |
| title_short | Advertising |
| title_sort | advertising theory and practice |
| title_sub | Theory and practice |
| topic | Werbung (DE-588)4065541-6 gnd |
| topic_facet | Werbung |
| work_keys_str_mv | AT sandagecharlesh advertisingtheoryandpractice AT fryburgervernon advertisingtheoryandpractice AT rotzollkimb advertisingtheoryandpractice |