The art of writing advertising conversations with William Bernbach, Leo Burnett, George Gribbin, David Ogilvy, Rosser Reeves

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1. Verfasser: Higgins, Denis (VerfasserIn)
Format: Buch
Sprache:Undetermined
Veröffentlicht: Chicago Advertising Publ. 1968
Ausgabe:2. ed.
Schlagworte:
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Datensatz im Suchindex

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illustrated Not Illustrated
indexdate 2024-12-23T11:18:15Z
institution BVB
isbn 0872511006
language Undetermined
oai_aleph_id oai:aleph.bib-bvb.de:BVB01-002783607
oclc_num 631078100
open_access_boolean
physical 125 S.
publishDate 1968
publishDateSearch 1968
publishDateSort 1968
publisher Advertising Publ.
record_format marc
spelling Higgins, Denis Verfasser aut
The art of writing advertising conversations with William Bernbach, Leo Burnett, George Gribbin, David Ogilvy, Rosser Reeves
2. ed.
Chicago Advertising Publ. 1968
125 S.
txt rdacontent
n rdamedia
nc rdacarrier
Werbung (DE-588)4065541-6 gnd rswk-swf
Werbesprache (DE-588)4065535-0 gnd rswk-swf
Werbung (DE-588)4065541-6 s
DE-604
Werbesprache (DE-588)4065535-0 s
1\p DE-604
1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk
spellingShingle Higgins, Denis
The art of writing advertising conversations with William Bernbach, Leo Burnett, George Gribbin, David Ogilvy, Rosser Reeves
Werbung (DE-588)4065541-6 gnd
Werbesprache (DE-588)4065535-0 gnd
subject_GND (DE-588)4065541-6
(DE-588)4065535-0
title The art of writing advertising conversations with William Bernbach, Leo Burnett, George Gribbin, David Ogilvy, Rosser Reeves
title_auth The art of writing advertising conversations with William Bernbach, Leo Burnett, George Gribbin, David Ogilvy, Rosser Reeves
title_exact_search The art of writing advertising conversations with William Bernbach, Leo Burnett, George Gribbin, David Ogilvy, Rosser Reeves
title_full The art of writing advertising conversations with William Bernbach, Leo Burnett, George Gribbin, David Ogilvy, Rosser Reeves
title_fullStr The art of writing advertising conversations with William Bernbach, Leo Burnett, George Gribbin, David Ogilvy, Rosser Reeves
title_full_unstemmed The art of writing advertising conversations with William Bernbach, Leo Burnett, George Gribbin, David Ogilvy, Rosser Reeves
title_short The art of writing advertising
title_sort the art of writing advertising conversations with william bernbach leo burnett george gribbin david ogilvy rosser reeves
title_sub conversations with William Bernbach, Leo Burnett, George Gribbin, David Ogilvy, Rosser Reeves
topic Werbung (DE-588)4065541-6 gnd
Werbesprache (DE-588)4065535-0 gnd
topic_facet Werbung
Werbesprache
work_keys_str_mv AT higginsdenis theartofwritingadvertisingconversationswithwilliambernbachleoburnettgeorgegribbindavidogilvyrosserreeves