Organizing for marketing-advertising success in a changing business environment
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| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
New York, NY
Association of National Advertisers
1982
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| Schlagworte: | |
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MARC
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Datensatz im Suchindex
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| any_adam_object | |
| author | Buell, Victor P. |
| author_facet | Buell, Victor P. |
| author_role | aut |
| author_sort | Buell, Victor P. |
| author_variant | v p b vp vpb |
| building | Verbundindex |
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| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415 |
| callnumber-search | HF5415 |
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| callnumber-subject | HF - Commerce |
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| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8/02 |
| dewey-search | 658.8/02 |
| dewey-sort | 3658.8 12 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV003445412 |
| illustrated | Illustrated |
| indexdate | 2024-12-23T10:59:07Z |
| institution | BVB |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-002181094 |
| oclc_num | 8650652 |
| open_access_boolean | |
| owner | DE-384 DE-188 |
| owner_facet | DE-384 DE-188 |
| physical | IX, 106 S. graph. Darst. |
| publishDate | 1982 |
| publishDateSearch | 1982 |
| publishDateSort | 1982 |
| publisher | Association of National Advertisers |
| record_format | marc |
| spelling | Buell, Victor P. Verfasser aut Organizing for marketing-advertising success in a changing business environment New York, NY Association of National Advertisers 1982 IX, 106 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Advertising Marketing Marketing (DE-588)4037589-4 gnd rswk-swf Werbung (DE-588)4065541-6 gnd rswk-swf Werbung (DE-588)4065541-6 s Marketing (DE-588)4037589-4 s DE-604 |
| spellingShingle | Buell, Victor P. Organizing for marketing-advertising success in a changing business environment Advertising Marketing Marketing (DE-588)4037589-4 gnd Werbung (DE-588)4065541-6 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)4065541-6 |
| title | Organizing for marketing-advertising success in a changing business environment |
| title_auth | Organizing for marketing-advertising success in a changing business environment |
| title_exact_search | Organizing for marketing-advertising success in a changing business environment |
| title_full | Organizing for marketing-advertising success in a changing business environment |
| title_fullStr | Organizing for marketing-advertising success in a changing business environment |
| title_full_unstemmed | Organizing for marketing-advertising success in a changing business environment |
| title_short | Organizing for marketing-advertising success in a changing business environment |
| title_sort | organizing for marketing advertising success in a changing business environment |
| topic | Advertising Marketing Marketing (DE-588)4037589-4 gnd Werbung (DE-588)4065541-6 gnd |
| topic_facet | Advertising Marketing Werbung |
| work_keys_str_mv | AT buellvictorp organizingformarketingadvertisingsuccessinachangingbusinessenvironment |