Radio as an advertising medium
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
New York u.a.
Garland
1985
|
| Ausgabe: | Repr. [d. Ausg.] New York 1939 |
| Schriftenreihe: | The history of advertising
|
| Schlagworte: | |
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MARC
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| 041 | 0 | |a eng | |
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| 050 | 0 | |a HF6146.R3 | |
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Datensatz im Suchindex
| _version_ | 1804114875166752768 |
|---|---|
| any_adam_object | |
| author | Dygert, Warren B. |
| author_facet | Dygert, Warren B. |
| author_role | aut |
| author_sort | Dygert, Warren B. |
| author_variant | w b d wb wbd |
| building | Verbundindex |
| bvnumber | BV000414728 |
| callnumber-first | H - Social Science |
| callnumber-label | HF6146 |
| callnumber-raw | HF6146.R3 |
| callnumber-search | HF6146.R3 |
| callnumber-sort | HF 46146 R3 |
| callnumber-subject | HF - Commerce |
| ctrlnum | (OCoLC)14693005 (DE-599)BVBBV000414728 |
| dewey-full | 659.14/2 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 659 - Advertising and public relations |
| dewey-raw | 659.14/2 |
| dewey-search | 659.14/2 |
| dewey-sort | 3659.14 12 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | Repr. [d. Ausg.] New York 1939 |
| format | Book |
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| geographic | USA (DE-588)4078704-7 gnd |
| geographic_facet | USA |
| id | DE-604.BV000414728 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-09T15:13:40Z |
| institution | BVB |
| isbn | 0824067525 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-000255831 |
| oclc_num | 14693005 |
| open_access_boolean | |
| owner | DE-12 |
| owner_facet | DE-12 |
| physical | VIII, 261 S. |
| publishDate | 1985 |
| publishDateSearch | 1985 |
| publishDateSort | 1985 |
| publisher | Garland |
| record_format | marc |
| series2 | The history of advertising |
| spelling | Dygert, Warren B. Verfasser aut Radio as an advertising medium Repr. [d. Ausg.] New York 1939 New York u.a. Garland 1985 VIII, 261 S. txt rdacontent n rdamedia nc rdacarrier The history of advertising Publicité radiophonique Radio advertising Werbesendung (DE-588)4189638-5 gnd rswk-swf USA (DE-588)4078704-7 gnd rswk-swf USA (DE-588)4078704-7 g Werbesendung (DE-588)4189638-5 s DE-604 |
| spellingShingle | Dygert, Warren B. Radio as an advertising medium Publicité radiophonique Radio advertising Werbesendung (DE-588)4189638-5 gnd |
| subject_GND | (DE-588)4189638-5 (DE-588)4078704-7 |
| title | Radio as an advertising medium |
| title_auth | Radio as an advertising medium |
| title_exact_search | Radio as an advertising medium |
| title_full | Radio as an advertising medium |
| title_fullStr | Radio as an advertising medium |
| title_full_unstemmed | Radio as an advertising medium |
| title_short | Radio as an advertising medium |
| title_sort | radio as an advertising medium |
| topic | Publicité radiophonique Radio advertising Werbesendung (DE-588)4189638-5 gnd |
| topic_facet | Publicité radiophonique Radio advertising Werbesendung USA |
| work_keys_str_mv | AT dygertwarrenb radioasanadvertisingmedium |