The ins and outs of market shaping: Exclusion as a darkside?

•Market shaping can have negative outcomes for many core and non-core market actors of various kinds.•Negative outcomes can be organized across two dimensions: Actor irrelevance and tightness of boundaries.•Negative outcomes generate 4 types of actor responses: exile; false identity, cross-bordering...

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Veröffentlicht in:Journal of business research 2021-01, Vol.124, p.483-493
Hauptverfasser: Cova, Bernard, Ivens, Björn Sven, Spencer, Robert
Format: Artikel
Sprache:eng
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