第五方物流市场营销策略探讨
本文从人才培训的角度阐述了第五方物流市场的现状,并采取了有针对性的4C+7P的营销组合策略,指出第五方物流市场的营销理念必须随着市场的发展而改进
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creator | 刘学恒 蒋毅一 |
description | 本文从人才培训的角度阐述了第五方物流市场的现状,并采取了有针对性的4C+7P的营销组合策略,指出第五方物流市场的营销理念必须随着市场的发展而改进 |
doi_str_mv | 10.3969/j.issn.1002-5863.2006.26.011 |
format | Article |
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issn | 1002-5863 |
language | chi |
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source | 国家哲学社会科学学术期刊数据库 (National Social Sciences Database) |
subjects | 培训 市场 第五方物流 营销 |
title | 第五方物流市场营销策略探讨 |
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