Moral Incentives in Credit Card Debt Repayment: Evidence from a Field Experiment

We study the role of morality in debt repayment, using an experiment with the credit card customers of a large Islamic bank in Indonesia. In our main treatment, clients receive a text message stating that “non-repayment of debts by someone who is able to repay is an injustice.” This moral appeal dec...

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Veröffentlicht in:The Journal of political economy 2019-08, Vol.127 (4), p.1641-1683
Hauptverfasser: Bursztyn, Leonardo, Fiorin, Stefano, Gottlieb, Daniel, Kanz, Martin
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creator Bursztyn, Leonardo
Fiorin, Stefano
Gottlieb, Daniel
Kanz, Martin
description We study the role of morality in debt repayment, using an experiment with the credit card customers of a large Islamic bank in Indonesia. In our main treatment, clients receive a text message stating that “non-repayment of debts by someone who is able to repay is an injustice.” This moral appeal decreases delinquency by 4.4 percentage points from a baseline of 66 percent and reduces default among customers with the highest ex ante credit risk. Additional treatments help benchmark the effects against direct financial incentives and rule out competing explanations, such as reminder effects, priming religion, and provision of new information.
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subjects Credit risk
Customers
Debt
Economic theory
Financial incentives
Islam
Morality
Political economy
Priming
Religion
title Moral Incentives in Credit Card Debt Repayment: Evidence from a Field Experiment
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