Design thinking: Critical analysis and future evolution

The importance of design as a source of value creation has been studied for decades. In the late 90s, however, a specific approach in the practice of design achieved a rapid diffusion across organizations: Design Thinking. This is a formal method for creative problem solving characterized by user‐ce...

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Veröffentlicht in:The Journal of product innovation management 2021-11, Vol.38 (6), p.603-622
Hauptverfasser: Verganti, Roberto, Dell’Era, Claudio, Swan, Kenneth Scott
Format: Artikel
Sprache:eng
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