Gamify: How Gamification Motivates People to Do Extraordinary Things

Organizations are facing an engagement crisis. Regardless if they are customers, employees, patients, students, citizens, stakeholders, organizations struggle to meaningfully engage their key constituent groups who have a precious and limited resource: their time. Not surprisingly, these stakeholder...

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Bibliographische Detailangaben

1. Verfasser:	Burke, Biran
Format:	Buch
Sprache:	eng
Schlagworte:	Employee motivation Game theory Games Management & auxiliary services Motivation (Psychology) Organizational behavior Psychological aspects Strategic Management
Online-Zugang:	Volltext
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