Relationship marketing: creating shareholder value
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| creator | Christopher, Martin Payne, Adrian Ballantyne, David |
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| format | Book |
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| fulltext | fulltext |
| identifier | ISBN: 9780750648394 |
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| issn | |
| language | eng |
| recordid | cdi_skillsoft_books24x7_bkb00028152 |
| source | O'Reilly Online Learning: Academic/Public Library Edition |
| subjects | Relationship marketing |
| title | Relationship marketing: creating shareholder value |
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