Narrative Organizations: Making Companies Future Proof by Working with Stories
This book shows how to work with stories and narrative approaches in almost all fields of action of a company, and demonstrates the added value resulting from a holistic narrative perspective. The authors take thereby a practice-based perspective from the viewpoint of managing directors, the C-suite...
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| creator | Erlach, Christine Müller, Michael Thier, Karin |
| description | This book shows how to work with stories and narrative approaches in almost all fields of action of a company, and demonstrates the added value resulting from a holistic narrative perspective. The authors take thereby a practice-based perspective from the viewpoint of managing directors, the C-suite, organizational developers, corporate communicators and advisers with a rich description of the methods and implementation.By the employment of these narrative methods, leadership styles, communication, knowledge and change management can be planned in such a way that on the one hand the identity-core of the enterprise remains always apparent and on the other, the organization can develop in an agile fashion into the future. |
| doi_str_mv | 10.1007/978-3-662-61421-1 |
| format | Book |
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| source | Springer Books |
| subjects | Business and Management Business Strategy/Leadership Corporate Communication/Public Relations Employees Intercultural Communication Narrative Methode Organization Organizational behavior Problem solving Rating of Strategisches Management Supervision of employees |
| title | Narrative Organizations: Making Companies Future Proof by Working with Stories |
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