Price Discount and Price Dispersion in Online Market: Do More Firms Still Lead to More Competition?

Contrary to the traditional economic prediction that prices decrease as more firms enter the market, this paper finds a non-monotonic relationship between the number of firms and prices in online book markets. A substantial decrease in posted prices is observed when the market moves from a monopoly...

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Veröffentlicht in:Journal of theoretical and applied electronic commerce research 2021-05, Vol.16 (2), p.140-154
Hauptverfasser: Wang, Wenche, Li, Fan, Zhang, Yujia
Format: Artikel
Sprache:eng
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