Are Hotels Prepared for the Environmental Consumer?
The purpose of this study was to evaluate a consumer's intention to stay in a hotel based on the environmental strategies used by that hotel. Consumer's intention was measured using an adapted version of Hines' model of environmental beha vior. Knowledge, attitudes and perceived self-...
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| Veröffentlicht in: | Hospitality research journal 1996-05, Vol.20 (2), p.1-14 |
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| container_end_page | 14 |
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| container_issue | 2 |
| container_start_page | 1 |
| container_title | Hospitality research journal |
| container_volume | 20 |
| creator | Gustin, Mary Elizabeth Weaver, Pamela A. |
| description | The purpose of this study was to evaluate a consumer's intention to stay in a
hotel based on the environmental strategies used by that hotel. Consumer's intention
was measured using an adapted version of Hines' model of environmental beha vior.
Knowledge, attitudes and perceived self-efficacy were the variables used to predict
consumers' intentions to purchase a night's stay in a hotel. The multivariate test of
significance revealed that each variable had a positive relationship to intention to
purchase. The research findings suggest that a hotel implementing environmental
strategies can increase business for that hotel. |
| doi_str_mv | 10.1177/109634809602000201 |
| format | Article |
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was measured using an adapted version of Hines' model of environmental beha vior.
Knowledge, attitudes and perceived self-efficacy were the variables used to predict
consumers' intentions to purchase a night's stay in a hotel. The multivariate test of
significance revealed that each variable had a positive relationship to intention to
purchase. The research findings suggest that a hotel implementing environmental
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hotel based on the environmental strategies used by that hotel. Consumer's intention
was measured using an adapted version of Hines' model of environmental beha vior.
Knowledge, attitudes and perceived self-efficacy were the variables used to predict
consumers' intentions to purchase a night's stay in a hotel. The multivariate test of
significance revealed that each variable had a positive relationship to intention to
purchase. The research findings suggest that a hotel implementing environmental
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hotel based on the environmental strategies used by that hotel. Consumer's intention
was measured using an adapted version of Hines' model of environmental beha vior.
Knowledge, attitudes and perceived self-efficacy were the variables used to predict
consumers' intentions to purchase a night's stay in a hotel. The multivariate test of
significance revealed that each variable had a positive relationship to intention to
purchase. The research findings suggest that a hotel implementing environmental
strategies can increase business for that hotel.</abstract><cop>Thousand Oaks, CA</cop><pub>Sage Publications</pub><doi>10.1177/109634809602000201</doi><tpages>14</tpages></addata></record> |
| fulltext | fulltext |
| identifier | ISSN: 1096-3480 |
| ispartof | Hospitality research journal, 1996-05, Vol.20 (2), p.1-14 |
| issn | 1096-3480 1060-9350 1557-7554 |
| language | eng |
| recordid | cdi_sage_journals_10_1177_109634809602000201 |
| source | SAGE Complete |
| title | Are Hotels Prepared for the Environmental Consumer? |
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