Development and validation of prescription drug risk, efficacy, and benefit perception measures in the context of direct-to-consumer prescription drug advertising

Understanding patient perceptions of prescription drug risks and benefits is an important component of determining risk-benefit tradeoffs and helping patients make informed medication decisions. However, few validated measures exist for capturing such perceptions. The purpose of this study was to de...

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Veröffentlicht in:Research in social and administrative pharmacy 2021-05, Vol.17 (5), p.942-955
Hauptverfasser: Kelly, Bridget J., Rupert, Douglas J., Aikin, Kathryn J., Sullivan, Helen W., Johnson, Mihaela, Bann, Carla M., Mack, Nicole, Southwell, Brian G., West, Sue, Parvanta, Sarah, Rabre, Alexander, Peinado, Susana
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Sprache:eng
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