Getting to the Heart of the Matter in Later Life: The Central Role of Affect in Health Message Framing

Abstract Background and Objectives Adopting healthy behaviors is often influenced by message framing; gain-framed messages emphasize the benefits of engaging in a behavior, whereas loss-framed messages highlight the consequences of not engaging in a behavior. Research has begun to uncover the underl...

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Veröffentlicht in:	The Gerontologist 2021-08, Vol.61 (5), p.756-762
Hauptverfasser:	Mikels, Joseph A, Young, Nathaniel A, Liu, Xiaomei, Stine-Morrow, Elizabeth A L
Format:	Artikel
Sprache:	eng
Schlagworte:	Communicating Health Emotions Enrollments Exercise Health behavior Older people Research design Social interaction Socialization
Online-Zugang:	Volltext
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