MNE-NGO partnerships for sustainability and social responsibility in the global fast-fashion industry: A loose-coupling perspective

Stakeholders are increasingly aware of the environmental and human rights issues related to highly conspicuous fashion merchandising. To mitigate the negative responses from environmentally conscious consumer groups, fashion merchandisers have sought to partner with non-governmental organizations (N...

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Veröffentlicht in:International Business Review (Oxford, England) England), 2020-10, Vol.29 (5), p.101736-101736, Article 101736
Hauptverfasser: Liu, Steven Y.H., Napier, Elizabeth, Runfola, Andrea, Cavusgil, S. Tamer
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Sprache:eng
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