The relationship between population-level exposure to alcohol advertising on television and brand-specific consumption among underage youth in the US

We investigated the population-level relationship between exposure to brand-specific advertising and brand-specific alcohol use among US youth. We conducted an internet survey of a national sample of 1031 youth, ages 13-20, who had consumed alcohol in the past 30 days. We ascertained all of the alco...

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Veröffentlicht in:Alcohol and alcoholism (Oxford) 2015-05, Vol.50 (3), p.358-364
Hauptverfasser: Ross, Craig S, Maple, Emily, Siegel, Michael, DeJong, William, Naimi, Timothy S, Padon, Alisa A, Borzekowski, Dina L G, Jernigan, David H
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Sprache:eng
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