Characteristics of participants in community health promotion programs: four-year results

Four years of participant tracking data (N = 24,995) for community-based programs targeting cardiovascular disease risk factors are presented. Over two-thirds of contacts were female; age segment representation in these programs was comparable to the city's demography. However, the data show th...

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Veröffentlicht in:American journal of public health (1971) 1987-10, Vol.77 (10), p.1342-1344
Hauptverfasser: Lefebvre, R C, Harden, E A, Rakowski, W, Lasater, T M, Carleton, R A
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container_end_page 1344
container_issue 10
container_start_page 1342
container_title American journal of public health (1971)
container_volume 77
creator Lefebvre, R C
Harden, E A
Rakowski, W
Lasater, T M
Carleton, R A
description Four years of participant tracking data (N = 24,995) for community-based programs targeting cardiovascular disease risk factors are presented. Over two-thirds of contacts were female; age segment representation in these programs was comparable to the city's demography. However, the data show that programs of varying formats which target specific risk factors attract different types of participants. Implications for marketing strategy are discussed.
doi_str_mv 10.2105/AJPH.77.10.1342
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subjects Adolescent
Adult
Biological and medical sciences
Blood Pressure
Body Weight
Cardiovascular Diseases - prevention & control
Community Health Services - organization & administration
Epidemiology
Female
General aspects
Health Promotion - methods
Humans
Male
Medical sciences
Middle Aged
Nutritional Physiological Phenomena
Physical Exertion
Public health. Hygiene
Public health. Hygiene-occupational medicine
Sex Factors
Smoking Prevention
title Characteristics of participants in community health promotion programs: four-year results
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