Dire warnings redux
"We're dealing with an epidemic, and epidemics require dramatic, aggressive, earth-shaking responses from governments," says [Garfield Mahood]. "And this is not what we're seeing with the latest round of warnings." - Pauline Comeau, Ottawa The new images were tested las...
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Veröffentlicht in: | Canadian Medical Association journal (CMAJ) 2006-07, Vol.175 (2), p.140-140 |
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description | "We're dealing with an epidemic, and epidemics require dramatic, aggressive, earth-shaking responses from governments," says [Garfield Mahood]. "And this is not what we're seeing with the latest round of warnings." - Pauline Comeau, Ottawa The new images were tested last year on 4 groups of smokers (2 in Halifax, 2 in Montréal) 18 years and older and included photo-shopped images of a pregnant woman and a fetus, both smoking, and a man dying of lung cancer as his wife and daughter sit next to him. A Health Canada spokesperson said the goal was to test basic concepts and reactions. A final decision on new images has not been reached, and new pictures are not expected before late 2007 or 2008. |
doi_str_mv | 10.1503/cmaj.060723 |
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"And this is not what we're seeing with the latest round of warnings." - Pauline Comeau, Ottawa The new images were tested last year on 4 groups of smokers (2 in Halifax, 2 in Montréal) 18 years and older and included photo-shopped images of a pregnant woman and a fetus, both smoking, and a man dying of lung cancer as his wife and daughter sit next to him. A Health Canada spokesperson said the goal was to test basic concepts and reactions. A final decision on new images has not been reached, and new pictures are not expected before late 2007 or 2008.</abstract><cop>Canada</cop><pub>CMA Impact Inc</pub><pmid>16847273</pmid><doi>10.1503/cmaj.060723</doi><tpages>1</tpages><oa>free_for_read</oa></addata></record> |
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subjects | Advertising as Topic Antismoking movement Cigarettes Descriptive labeling Effects Female Forecasts and trends Health aspects Health hazards Health Promotion Humans Labeling Laws, regulations and rules Pregnancy Product Labeling Smoking - adverse effects Smoking cessation Smoking Cessation - methods Studies Tobacco Industry Warning labels |
title | Dire warnings redux |
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