Building a culture of health through research: The role of the physical activity research center

This paper provides brief context for why the physical activity research center was created and how it supports the national movement to build a culture of health. •The movement to build a Culture of Health is fostered by cross-sector, equity-targeted research.•The Physical Activity Research Center is a model for cross-sector research collaboration.•Changing policies and systems to promote physical activity is a critical component of advancing health equity.