Ram builds momentum heading into 2025

The plant is doing a better job of "maintaining a steady run rate of production and holding those quality levels in check," said Feuell, who also leads Chrysler. [...]we put some more emphasis on our commercial products, so heavy-duty and ProMaster and Chassis Cab, giving them a bit more focus from a marketing and incentive [standpoint] and supporting our fleet team so that we could generate a sales lift on the commercial side as well." "The idea that they can get into a quality full-size truck for less than the price of a new-generation F-150 or Silverado had to be a winner.