The 4As opens its doors to a big world of trouble

At the association's leadership conference in San Francisco at the end of April, Nancy Hill, president of the American Association of Advertising Agencies, outlined two controversial moves. The first was to officially change the organization's name to its nickname, the 4As. Second was to o...

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Veröffentlicht in:	Campaign 2009-05, p.17
1. Verfasser:	Billings, Claire
Format:	Artikel
Sprache:	eng
Schlagworte:	Advertising agencies Alliances Associations Memberships Professional development
Online-Zugang:	Volltext
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