Will Aegis Media chief weather the initial storm?

Mainardo de Nardis, Aegis Media's recently installed CEO, has been in the role for 100 days now and speaks with unabashed enthusiasm about running the group's media operations. Surprising, perhaps, given that he has arrived in the middle of a criminal investigation involving Aegis staff in Germany and as Vincent Bollore continues in his attempts to gain board representation at Aegis. In a presentation, de Nardis outlined his vision for Aegis Media, which was based on three main points. He believes Aegis should move towards being more of a communications agency; become more client centric; and use digital creativity to provide integrated solutions for clients.