Imperfect information for consumers

Imperfect information for consumers

Information asymmetry exists when consumers have incomplete, uncertain or complex information on which to make a decision. The increasing complexity of modern markets, alongside the delegation of responsibility to the individual consumer, means information problems are more likely to lead to consume...

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Veröffentlicht in:Consumer Policy Review 2007-05, Vol.17 (3), p.74
1. Verfasser: Lindley, Dominic
Format: Artikel
Sprache:eng
Schlagworte:
Account aggregation
Asymmetry
Consumer education
Consumers
Cost control
Information dissemination
Prices
Regulation
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container_title Consumer Policy Review
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creator Lindley, Dominic
description Information asymmetry exists when consumers have incomplete, uncertain or complex information on which to make a decision. The increasing complexity of modern markets, alongside the delegation of responsibility to the individual consumer, means information problems are more likely to lead to consumer detriment complex markets. While many questions about products and services have concrete and available answers, many are not, leading to consumer confusion in areas where the right choice is imperative. [PUBLICATION ABSTRACT]
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source Business Source Complete
subjects Account aggregation
Asymmetry
Consumer education
Consumers
Cost control
Information dissemination
Prices
Regulation
title Imperfect information for consumers
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