Sales Training Emphasizes Service And Quality

In the sales career market, there now is considerably less emphasis on generic formulas on how to sell and a greater emphasis on listening, knowledge-based selling, and empowerment to change the rules. In knowledge-based selling, sophisticated customers are likely to look to the salesperson for info...

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Veröffentlicht in:Marketing news 1990-03, Vol.24 (5), p.5
1. Verfasser: Major, Michael J
Format: Artikel
Sprache:eng
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