Design in Business: Views from the Nucleus and the Periphery

Within corporations, design can serve a variety of objectives. Turkka Keinonen distinguishes six possibilities-design for vision, design for competence, design for expectations, design for control, design for meaning, and design for presence. Importantly, design's impact can be significant irre...

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Veröffentlicht in:	Design Management Review 2008-07, Vol.19 (3), p.30-36
1. Verfasser:	Keinonen, Turkka
Format:	Artikel
Sprache:	eng
Schlagworte:	Collaboration Communication Decision making Design Designers Industrial design Product development Product lines Roles Sporting goods Steel products Studies
Online-Zugang:	Volltext
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