Understanding Catalog Financial Models
All employees in a catalog company should have a reasonable understanding of what drives financial success and how the numbers work in a profitable business. But they should understand the basic catalog financials, such as what a financial model is and how to use it as a benchmark; how to use the fi...
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| Veröffentlicht in: | Catalog Age 2003-02, Vol.20 (2), p.48 |
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| creator | Schmid, Jack |
| description | All employees in a catalog company should have a reasonable understanding of what drives financial success and how the numbers work in a profitable business. But they should understand the basic catalog financials, such as what a financial model is and how to use it as a benchmark; how to use the financial model to better manage the business; what goes into a profit-and-loss statement and who is responsible for each part of the P&L, the practical uses of financial modeling and the P in managing a catalog business. Examples of financial models for three types of consumer catalogs: gifts/ hard goods, apparel, and electronics are presented. |
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| fulltext | fulltext |
| identifier | ISSN: 0740-3119 |
| ispartof | Catalog Age, 2003-02, Vol.20 (2), p.48 |
| issn | 0740-3119 |
| language | eng |
| recordid | cdi_proquest_reports_200620361 |
| source | Business Source Complete |
| subjects | Advertising Business Corporate profits Costs Customers Finance Financial statements List brokers Mail order houses Mail-order industry Marketing Methods Rentals Sales |
| title | Understanding Catalog Financial Models |
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