Beyond Design for Manufacture: A Design Innovation Framework

Despite the advantages of using design on a larger scale than simply the product level, many manufacturing companies can't see their way to design as a strategy or a way to improve business management. A framework can help them view the big picture from a design innovation standpoint. Manufacturing firms that hope to achieve innovation—in their products, in their processes, and in their own organizations—can use this framework to identify opportunities, prioritize problem‐solving, and work toward systematic improvement.