Counterfeiting: an omnipresent, critical, and yet elusive supply chain issue

Counterfeiting activities are no longer limited to easy-to-produce luxury branded consumer goods. Over the last few years, they have evolved from localized activities to a global phenomenon that requires cross-national countermeasures on an industrial scale, at times with dire consequences. Aside fr...

Ausführliche Beschreibung

Bibliographische Detailangaben

Veröffentlicht in:	Supply Chain Management Review 2014-07, Vol.18 (4), p.40
Hauptverfasser:	Grenoble, W.L. "Skip", Ruamsook, Kusumal, Bechtel, Lauren, Craighead, Christopher, Wilkerson, Taylor
Format:	Magazinearticle
Sprache:	eng
Schlagworte:	Brand equity Consumers Corporate identity Costs Counterfeiting Failure analysis Inventory Logistics Product counterfeiting Safety and security measures Suppliers Supply chain management Supply chains
Online-Zugang:	Volltext
Tags:	Tag hinzufügen Keine Tags, Fügen Sie den ersten Tag hinzu!