The Science of Going Viral
This ain't TV, don't overproduce: "It's YouTube-it has that name for a reason," says [Brown]. "It's supposed to represent the average person." Make your videos feel as though they"re more spur ofthe moment and thrown together. "This medium lends itse...
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| Veröffentlicht in: | Marketing 2014-03, Vol.119 (1), p.10 |
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| creator | Androich, Alicia |
| description | This ain't TV, don't overproduce: "It's YouTube-it has that name for a reason," says [Brown]. "It's supposed to represent the average person." Make your videos feel as though they"re more spur ofthe moment and thrown together. "This medium lends itself to that DIYfeel." |
| format | Article |
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| fulltext | fulltext |
| identifier | ISSN: 1196-4650 |
| ispartof | Marketing, 2014-03, Vol.119 (1), p.10 |
| issn | 1196-4650 |
| language | eng |
| recordid | cdi_proquest_reports_1504590936 |
| source | EBSCOhost Business Source Complete |
| subjects | Animation Guidelines Viral marketing |
| title | The Science of Going Viral |
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