A cross industry comparison of inter-organisational systems implementation activities

The Inter-organisational systems (IOS) Motivation Model (IMM) has recently been proposed as a theory that explains variations in IOS implementation processes initiated by organisations. The IMM classifies IOS adoption projects (regardless of the underlying technology used) into four generic motivation scenarios and explains different implementation processes for each motivation scenario. The theory was tested in the Australian pharmaceutical industry where it received broad support. In order to enhance its generality, in this study we explore the applicability of part of the IMM theory to a different industry context by addressing the research objective that organisations with the same motive for implementing an IOS initiate the same implementation activities regardless of differences in the industry contexts within which they operate. We have used a multiple case study approach and compared the implementation of a proprietary in-house built e-ordering system in a large Australian pharmaceutical manufacturing company with that of a web-based EDI system used by a large automotive manufacturing company using IMM as a theoretical lens. The empirical results indicate a striking similarity in the implementation processes of these two different IOS applications; this can largely be explained using the IMM theory. Furthermore, the differences in industry contexts do not appear to have a direct influence on the activities associated with implementing these systems.