Family doctors' views of pharmaceutical sales representatives: assessment scale development
Background. The prescribing patterns depend on the physicians' attitudes and their subjective norms towards prescribing a particular drug, as well as on their personal experience with a particular drug. The physicians are affected by their interactions with pharmaceutical industry. Objective. T...
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Veröffentlicht in: | Family practice 2011-08, Vol.28 (4), p.456-460 |
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Sprache: | eng |
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