Design and test of preference for a new prescription medication label

Objective This study measured preference for newly designed prescription labels in comparison with two existing labels from the perspective of patients, pharmacists and physicians, based on three parameters: content, convenience and cosmetic appearance. Setting Participants were interviewed at pharm...

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Veröffentlicht in:International journal of clinical pharmacy 2011-04, Vol.33 (2), p.252-259
Hauptverfasser: Zargarzadeh, Amir H., Law, Anandi V.
Format: Artikel
Sprache:eng
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