Pluralistic Programming and Radio Diversity: A Review and a Proposal

While radio is America's most abundant medium, its content is characterized more by sameness than by diversity. Stations find it more profitable to duplicate mass appeal programming formats than to program to minority tastes. Such rational business decisions come at the expense of the listening...

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Veröffentlicht in:Policy sciences 1982-08, Vol.14 (4), p.347-364
Hauptverfasser: Harvey C. Jassem, Roger J. Desmond, Glasser, Theodore L.
Format: Artikel
Sprache:eng
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