On-Line and Memory-Based Modification of Attitudes: Determinants of Message Recall-Attitude Change Correspondence
Experiments investigated the impact of message elaboration on attitude change-message recall correspondence when attitude change occurs in an on-line (as attitude-relevant information is received), or memory-based (on the basis of retrieved attitude-relevant information) fashion. In 2 experiments, S...
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| Veröffentlicht in: | Journal of personality and social psychology 1990-07, Vol.59 (1), p.5-16 |
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| container_title | Journal of personality and social psychology |
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| creator | Mackie, Diane M Asuncion, Arlene G |
| description | Experiments investigated the impact of message elaboration on attitude change-message recall correspondence when attitude change occurs in an
on-line
(as attitude-relevant information is received), or
memory-based
(on the basis of retrieved attitude-relevant information) fashion. In 2 experiments, Ss' processing goals were manipulated to increase or inhibit on-line change and message elaboration. As predicted, Ss reported postexposure attitudes more rapidly in on-line vs memory-based conditions. Decreased message elaboration increased attitude-recall correspondence, regardless of when attitude change occurred. Increased elaboration produced elaboration-attitude judgment correspondence. Results suggest that recall of message content will best predict persuasion when message content is encoded free of elaborations, regardless of when attitude change occurs. |
| doi_str_mv | 10.1037/0022-3514.59.1.5 |
| format | Article |
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on-line
(as attitude-relevant information is received), or
memory-based
(on the basis of retrieved attitude-relevant information) fashion. In 2 experiments, Ss' processing goals were manipulated to increase or inhibit on-line change and message elaboration. As predicted, Ss reported postexposure attitudes more rapidly in on-line vs memory-based conditions. Decreased message elaboration increased attitude-recall correspondence, regardless of when attitude change occurred. Increased elaboration produced elaboration-attitude judgment correspondence. Results suggest that recall of message content will best predict persuasion when message content is encoded free of elaborations, regardless of when attitude change occurs.</description><identifier>ISSN: 0022-3514</identifier><identifier>EISSN: 1939-1315</identifier><identifier>DOI: 10.1037/0022-3514.59.1.5</identifier><identifier>PMID: 2213488</identifier><identifier>CODEN: JPSPB2</identifier><language>eng</language><publisher>Washington, DC: American Psychological Association</publisher><subject>Adult ; Attention ; Attitude ; Attitude Change ; Behavior. Attitude ; Biological and medical sciences ; Computer Applications ; Female ; Fundamental and applied biological sciences. Psychology ; Human ; Humans ; Learning ; Male ; Memory ; Mental Recall ; Messages ; Persuasive Communication ; Psychology. Psychoanalysis. Psychiatry ; Psychology. Psychophysiology ; Reaction Time ; Social Environment ; Social psychology ; Social research</subject><ispartof>Journal of personality and social psychology, 1990-07, Vol.59 (1), p.5-16</ispartof><rights>1990 American Psychological Association</rights><rights>1991 INIST-CNRS</rights><rights>Copyright American Psychological Association Jul 1990</rights><rights>1990, American Psychological Association</rights><lds50>peer_reviewed</lds50><woscitedreferencessubscribed>false</woscitedreferencessubscribed><citedby>FETCH-LOGICAL-a379t-4160290fbdf50eb72e89f987b3461961f011969f85052aa6a9f5a8bdf9c27dfc3</citedby></display><links><openurl>$$Topenurl_article</openurl><openurlfulltext>$$Topenurlfull_article</openurlfulltext><thumbnail>$$Tsyndetics_thumb_exl</thumbnail><link.rule.ids>314,776,780,27846,27901,27902,30976,33751</link.rule.ids><backlink>$$Uhttp://pascal-francis.inist.fr/vibad/index.php?action=getRecordDetail&idt=19520268$$DView record in Pascal Francis$$Hfree_for_read</backlink><backlink>$$Uhttps://www.ncbi.nlm.nih.gov/pubmed/2213488$$D View this record in MEDLINE/PubMed$$Hfree_for_read</backlink></links><search><creatorcontrib>Mackie, Diane M</creatorcontrib><creatorcontrib>Asuncion, Arlene G</creatorcontrib><title>On-Line and Memory-Based Modification of Attitudes: Determinants of Message Recall-Attitude Change Correspondence</title><title>Journal of personality and social psychology</title><addtitle>J Pers Soc Psychol</addtitle><description>Experiments investigated the impact of message elaboration on attitude change-message recall correspondence when attitude change occurs in an
on-line
(as attitude-relevant information is received), or
memory-based
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Psychology</subject><subject>Human</subject><subject>Humans</subject><subject>Learning</subject><subject>Male</subject><subject>Memory</subject><subject>Mental Recall</subject><subject>Messages</subject><subject>Persuasive Communication</subject><subject>Psychology. Psychoanalysis. Psychiatry</subject><subject>Psychology. 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on-line
(as attitude-relevant information is received), or
memory-based
(on the basis of retrieved attitude-relevant information) fashion. In 2 experiments, Ss' processing goals were manipulated to increase or inhibit on-line change and message elaboration. As predicted, Ss reported postexposure attitudes more rapidly in on-line vs memory-based conditions. Decreased message elaboration increased attitude-recall correspondence, regardless of when attitude change occurred. Increased elaboration produced elaboration-attitude judgment correspondence. Results suggest that recall of message content will best predict persuasion when message content is encoded free of elaborations, regardless of when attitude change occurs.</abstract><cop>Washington, DC</cop><pub>American Psychological Association</pub><pmid>2213488</pmid><doi>10.1037/0022-3514.59.1.5</doi><tpages>12</tpages></addata></record> |
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| ispartof | Journal of personality and social psychology, 1990-07, Vol.59 (1), p.5-16 |
| issn | 0022-3514 1939-1315 |
| language | eng |
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| source | APA PsycARTICLES; Applied Social Sciences Index & Abstracts (ASSIA); MEDLINE; Sociological Abstracts; Periodicals Index Online |
| subjects | Adult Attention Attitude Attitude Change Behavior. Attitude Biological and medical sciences Computer Applications Female Fundamental and applied biological sciences. Psychology Human Humans Learning Male Memory Mental Recall Messages Persuasive Communication Psychology. Psychoanalysis. Psychiatry Psychology. Psychophysiology Reaction Time Social Environment Social psychology Social research |
| title | On-Line and Memory-Based Modification of Attitudes: Determinants of Message Recall-Attitude Change Correspondence |
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