Long-Term Orientation As A Determinant Of Relationship Quality Between Channel Members
This study assesses the effects of Long-Term Orientation culture on inter-organizational trust and conflict. This research examines the role of one important cultural factor, namely long-term orientation, as it relates to contractual relationships between manufacturers and their suppliers. As LTO cu...
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Veröffentlicht in: | The international business & economics research journal 2009-11, Vol.8 (11), p.1-10 |
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Hauptverfasser: | , |
Format: | Artikel |
Sprache: | eng |
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Online-Zugang: | Volltext |
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