A study regarding change management in Romanian higher education institutions: an internal stakeholder's perspective

The marketing environment of today's higher education institutions can be depicted through several major trends like decreasing public funding, increasing competition and higher expectations from stakeholders, both internal and external. In order to maintain their vitality, universities must be...

Ausführliche Beschreibung

Bibliographische Detailangaben

Veröffentlicht in:	TRANSFORMATIONS IN BUSINESS & ECONOMICS 2009-01, Vol.8 (3(18) Suppl. A), p.194-216
Hauptverfasser:	Pop, Marius D, Lacurezeanu, Ramona, Nistor, Razvan Liviu
Format:	Artikel
Sprache:	eng
Schlagworte:	Business strategies Higher education Management research Management techniques Organizational analysis Organizational change Romania Universities
Online-Zugang:	Volltext
Tags:	Tag hinzufügen Keine Tags, Fügen Sie den ersten Tag hinzu!