An Epidemic Model of Investor Behavior

I test whether social influence affects individual investors’ trading and stock returns. In each of the 20 most active stocks in Finland over 9 years, the number of owners in a municipality multiplied by the number of investors who do not own a stock, a measure of the rate of transmission of disease...

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Veröffentlicht in:Journal of financial and quantitative analysis 2010-02, Vol.45 (1), p.169-198
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description I test whether social influence affects individual investors’ trading and stock returns. In each of the 20 most active stocks in Finland over 9 years, the number of owners in a municipality multiplied by the number of investors who do not own a stock, a measure of the rate of transmission of diseases and rumors through social contact, predicts individual investor trading. I control for known determinants of trade, including daily news, and show that competing explanations for the relation are unlikely. Socially motivated trades predict stock returns, and the effects are not reversed, suggesting that individuals share useful information. Individuals’ susceptibility to social influence has declined during the period, but the opportunities for social influence have increased.
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source Jstor Complete Legacy; Business Source Complete; Cambridge University Press Journals Complete
subjects Capital returns
Disease models
Disease transmission
Diseases
Economic behaviour
Epidemics
Epidemiology
Finance
Finland
Forecasts
Influence
Investors
News
Owners
P values
Public health
Quantitative analysis
Social influence
Social interaction
Social motivation
Stock returns
Stock sales
Susceptibility
Trade
title An Epidemic Model of Investor Behavior
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